Abstract:Non-governmental organizations (NGOs) play an important role in the representation of citizens' interests towards policymakers. However, they increasingly run their campaigns not only against policymakers, but also against corporations. While the choice among strategies has been examined either in the state (targeting policymakers) or in the market (targeting companies), the choice between the two remains unexamined. Moreover, conventional studies of advocacy have failed to comparatively assess how groups comb… Show more
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