“…In other words, he considers that quality is not, sensu stricto, a quality or characteristic inherent to a product or service, but rather a value (or quality or characteristic) that the recipient attributes to it and that will depend on the degree to which the product or service contributes to satisfying his/her needs, interests, demands or expectations. This approach is also widely accepted in the academic production that emerged from the literature review conducted, both explicitly (i.e., Cardoso, Rosa, and Stensaker, 2016;Cardoso et al, 2018;Dicker, Garcia, Kelly, and Mulrooney, 2019;Mendoza and Ortegón, 2019, among others) and implicitly (i.e., Mukwambo, 2019). Mendoza and Ortegón (2019), for example, estimate that in the field of higher education quality is a subjective concept, susceptible to multiple definitions and valuations, which is evidenced by the fact that the aspects considered as key to quality differ notoriously among students and teachers.…”