Purpose-A Multi Expert System is presented that can analyse a design and provide designers with suggestions for improvement and changes to designs at an early stage in order to improve assembly later in the manufacturing process. The Multi Expert System can analyse a design and provide designers with suggestions for improvement and changes to designs at an early stage in order to improve assembly later in the manufacturing process. Design/methodology/approach-The whole system consists of four expert systems: Computer Aided Design (CAD) Expert, Automated Assembly Expert, Manual Assembly Expert and Design Analysis Expert. The Design Analysis Expert includes a subsystem to collate the information from the Assembly Experts and to provide costs and advice Findings-The approach and the systems can reduce manufacturing costs and lead times. Research limitations/implications-A knowledge-based reckoning approach to design-for-assembly automation is used. The approach and systems can reduce manufacturing-costs and lead-times. The system can estimate assembly-time and cost for manual or automatic assembly and select suitable assembly techniques. Practical implications-The system can estimate assembly time and cost for manual or automatic assembly and select a suitable assembly technique. Originality/value-The new system models assembly, product and process design using a natural approach for capturing intelligence. The new approach categorised automated assembly and manual assembly into separate individual experts. Intelligence and knowledge from each was captured and embedded within the individual expert that represented the process. This approach enabled greater flexibility and made the subsystems easier to modify, upgrade, extend and reuse.