2008
DOI: 10.1108/00251740810890203
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Pitfalls in the application of analytic hierarchy process to performance measurement

Abstract: Purpose -The paper seeks to show pitfalls in the application of analytic hierarchy process (AHP) to efficiency analysis and performance measurement as well as ways to steer clear of these pitfalls. Design/methodology/approach -The paper outlines guidelines for avoiding pitfalls in the application of the AHP to efficiency analysis and performance measurement. Findings -The pitfalls discussed in the paper can be understood as a type of critical reflection of best practice, since they stem from the experiences of… Show more

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Cited by 22 publications
(6 citation statements)
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References 31 publications
(45 reference statements)
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“…Actually, AHP is not a suitable tool for performance analysis. Some pitfalls in the application of AHP technique to performance measurement have been reported by Peters and Zelewski, 56 having said that, AHP can be useful for constructing the inputÀoutput values for using in DEA or similar techniques.…”
Section: Resultsmentioning
confidence: 99%
“…Actually, AHP is not a suitable tool for performance analysis. Some pitfalls in the application of AHP technique to performance measurement have been reported by Peters and Zelewski, 56 having said that, AHP can be useful for constructing the inputÀoutput values for using in DEA or similar techniques.…”
Section: Resultsmentioning
confidence: 99%
“…These are used to evaluate a predetermined number of alternatives. All the elements in a particular cluster of the hierarchy are compared in a pair wise sub goals that may require quantitative and qualitative fashion with respect to their contribution or importance for the root of the cluster (Saaty, 1990, Petkov et.al.,2007, Peters et al, 2008. It is being used in a variety of applications.…”
Section: Mcdm Methodsmentioning
confidence: 99%
“…Ishizaka and Labib (2011) highlight that people in AHP studies tend to give better reflective opinions when comparing two alternatives and when they are not pressured to compare more pairs because of additional alternatives. Peters and Zelewski (2008) agree that it is time-consuming for the respondents to do the comparison when there are more alternatives. Thus, in this study, the AHP model only includes two of today's most popular social networking sites as the alternatives, namely Facebook and Twitter (Nielsen, 2012).…”
Section: Research Methodology Analytic Hierarchy Process (Ahp)mentioning
confidence: 99%