We study an associating lattice gas (ALG) using Monte Carlo simulation on the triangular lattice and semianalytical solutions on Husimi lattices. In this model, the molecules have an orientational degree of freedom and the interactions depend on the relative orientations of nearest-neighbor molecules, mimicking the formation of hydrogen bonds. We focus on the transition between the high-density liquid (HDL) phase and the isotropic gas phase in the limit of full occupancy, corresponding to chemical potential µ → ∞, which has not yet been studied systematically. Simulation results show a continuous phase transition at τ c = k B T c /γ = 0.4763(1) (where −γ is the bond energy) between the low-temperature HDL phase, with a non-vanishing mean orientation of the molecules, and the high-temperature isotropic phase. Results for critical exponents and the Binder cumulant indicate that the transition belongs to the three-state Potts model universality class, even though the ALG Hamiltonian does not have the full permutation symmetry of the Potts model. In contrast with simulation, the Husimi lattice results furnish a discontinuous phase transition, characterized by a discontinuity of the nematic order parameter. The transition temperatures (τ c = 0.51403 and 0.51207 for trees built with triangles and hexagons, respectively) are slightly higher than the one found via simulation. Since the Husimi lattice studies show that the ALG phase diagram features a discontinuous gas-HDL line for finite µ, three possible scenarios arise. The first is that in the limit µ → ∞ the first-order line ends in a critical point; the second is a change in the nature of the transition at some finite chemical potential; the third is that the entire line is one of continuous phase transitions. Results from other ALG models and the fact that mean-field approximations show a discontinuous phase transition for the three-state Potts model (known to possess a continuous transition) lends some weight to the third alternative.Following the ideas of Bell and Lavis, Henriques and Barbosa introduced a two-dimensional (2D) associating arXiv:1903.08306v1 [cond-mat.stat-mech]