Pesky Predicaments and Solutions: How do I Fit that into my Already Full Class?

Experiential Learning in Capstone Courses through the Great Case Debate

“…Third, it is important to understand how much work is required of students and schedule additional assignments accordingly. Simply adding this assignment to an existing course without considering how it integrates into existing course content is like trying to add more water to an already saturated sponge (DeLorme & Shaver, 2006;Spiller & Scovotti, 2008).This assignment has been used in casebased advertising and marketing capstone courses. Its flexibility enables it to fit into the capstones of other disciplines as well.…”