Personification as a lexical stylistic device in business articles’ headlines
Abstract:In society it is believed that language of business tends to be dry and dull, but, in practice, Linguistics proves it wrong. The following article is devoted to a comprehensive study of the phenomenon of personification in business articles' headlines. The main objective of the article is to identify peculiarities of using such lexical stylistic device on the basis of business-themed headlines' practical study being referenced to international agenda. Much attention is given to aspects of headline and business… Show more
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