Perceptions of Infrastructure in the World Heritage Historic Town Based on an Example, This Case From Thailand

Abstract

Introduction-the perception of tourists is a crucial way to reflect the quality of infrastructure in the World Heritage Sites (WHSs), which would be continually developed to remain the tourism demand and to sustain the WHSs themselves. Aims-the research aims to study the perceptions of foreign tourists pertaining to the infrastructure in the World Heritage Historic Town of Sukhothai, Thailand. Method-this empirical qualitative research uses the structural interview form as a research tool for face-to-face interviews with 41 foreign tourists using purposive sampling. Results and interpretation-the findings show that the access and ease of walkways were the key infrastructure issue that was unpopular amongst tourists; and others crucial factors were unfolded. Tourists from different demographics contributed to the same perceptions, thus indicating a critical issue for the development of this tourist destination.