Perception of Brazilian Companies on the Potential and Concrete Benefits Resulting from the FSC Certification

Abstract

Concern with the adequate use of natural resources has increased the relevance of products certifications in the wood supply chain, especially in companies established in Brazil, the cradle of one of the largest forest reserves. This study investigates the perception of companies on the potential and concrete benefits resulting from the Forest Stewardship Council (FSC) certification. To achieve this, a multiple case study was carried out with data triangulation through semi-structured interviews, documentary research and non-participant observation. Four FSC certified industries established in Brazil were analyzed. The results showed that of the four companies participating in the study, only one did not achieve the desired economic benefits, whereas all organizations accomplished the advantages of the other areas of sustainability, both the social and environmental.

Development and validation of a scale to measure the benefits of Forest Stewardship Council (FSC) certification

“…Fagundes et al . (2021) mentions the importance of having collaborators specialized in understanding the needs of communities so that the benefits of certification can be maximized. Furthermore, strengthening the benefits generated by forests to the local community can contribute to fostering other benefits, directly improving the corporate image of the certified company (Wing So and Lafortezza 2022).…”

“…Strengthening the relationship with the local community and promoting the generation of benefits for them seems to be an essential movement for the consolidation of the FSC and greater acceptance by consumers who are not yet aware of the cause, especially Brazilians (Michal et al 2019). Fagundes et al (2021) mentions the importance of having collaborators specialized in understanding the needs of communities so that the benefits of certification can be maximized. Furthermore, strengthening the benefits generated by forests to the local community can contribute to fostering other benefits, directly improving the corporate image of the certified company (Wing So and Lafortezza 2022).…”