Percepción social de la ciencia y participación digital: impacto de la comunicación científica en Twitter

Navarro, Elena Denia

doi:10.4995/thesis/10251/153797

DOI: 10.4995/thesis/10251/153797

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Percepción social de la ciencia y participación digital: impacto de la comunicación científica en Twitter

Elena Denia Navarro¹

Abstract: confianza depositada durante los años de investigación. A mi amada madre, mi guía intelectual. Página de 3 300 ÍNDICE ÍNDICE INTRODUCCIÓN Palabras clave Percepción social de la ciencia; alfabetización científica; impacto social; engagement; comunicación de la ciencia; periodismo científico; divulgación; redes sociales; Twitter; minería de datos; procesamiento del lenguaje natural.

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Digital Journalism and Transmedia Narratives in the Communication of Science

Martin-Neira

Trillo-Domínguez

Olvera‐Lobo

2022

Handbook of Research on Digital Transformation Management and Tools

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Knowing what the best channels of information are in the digital ecosystem has become a great challenge for science journalism, especially in pandemic times and where social networks have given rise to greater dissemination and immediacy. New processes are constantly appearing that are reinventing the profession through disruptive actions, such as communication via transmedia narratives. This chapter presents an approach on how journalism has been developed in the digital age and, in particular, how science journalism is incorporating technologies, narratives, and formats to project its content. From here, an analysis model is proposed for evaluating the degree of transmedia innovation and evolution in science journalism, along with a number of guidelines and recommendations for implementation.

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Digital Journalism and Transmedia Narratives in the Communication of Science

Martin-Neira

Trillo-Domínguez

Olvera‐Lobo

2022

Handbook of Research on Digital Transformation Management and Tools

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Percepción social de la ciencia y participación digital: impacto de la comunicación científica en Twitter

Cited by 1 publication

References 182 publications

Digital Journalism and Transmedia Narratives in the Communication of Science

Digital Journalism and Transmedia Narratives in the Communication of Science

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