Percepção de qualidade da carne bovina com marca no sul do Brasil

Maysonnave, Greicy Sofia; Vaz, Fabiano Nunes; Pascoal, Leonir Luiz; Pacheco, Paulo Santana; Mello, Rosâne; Machado, Gabriela; Nardino, Tiago Alan Cunha

doi:10.4321/s0004-05922014000400007

Cited by 4 publications

(6 citation statements)

References 7 publications

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“…304 of 1996, of the Ministry of Agriculture, Livestock and Supply (Brasil, 1996), which establishes criteria for meat distribution and marketing activities, aiming at consumer health (Silva Filho et al, 2018). McCarthy et al (2003) and Maysonnave et al (2014) accounted that both attitudes and subjective norms influenced the intention to buy meat, but attitude was the most significant construct. The determinant attributes in the choice were related to health, satisfaction, pleasure in consuming meat, food safety, and, in fewer cases, price and concerns about animal welfare and the environment (McCarthy et al, 2003;Tatum, 2015).…”

Section: Discussionmentioning

confidence: 99%

Concerns, attitudes, and opinions of meat buyers in Garanhuns, Pernambuco, Brazil

Dill¹,

Andrade²,

Boito³

et al. 2021

Revista Brasileira De Zootecnia

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Animal production systems and agribusinessFull-length research article Concerns, attitudes, and opinions of meat buyers in Garanhuns, Pernambuco, Brazil ABSTRACT -With the objective of identifying the concerns, attitudes, and opinions of meat buyers and their relationship with their choice of place of purchase (supermarkets, free fair, or butchers), 381 consumers in the city of Garanhuns, Brazil, were interviewed. Data analysis was performed using descriptive statistics and discriminant analysis, complemented by stepwise regression, Wilks' Lambda test, and Fisher's linear test.Most of the respondents expressed that inadequate commercialization of meat occurred in free fairs, and the lack of hygiene and the fact that meat was exposed in the environment without refrigeration were the main preoccupations. They also reported that meat consumption without inspection could lead to disease transmission, with pork being considered the most dangerous. Based on the theory of planned behavior, buyers agreed that their attitudes toward the purchase of meat (concern with food safety, price, animal welfare, environment, and slave labor) influenced their purchasing decisions. Regarding the subjective norms, the results indicated that purchase intention could be modulated by the opinion and judgment that other people exercise on the buyer's choice decision. Regarding perceived control, the respondents said that they were confused at the time of purchase and got irritated after making a purchase that did not satisfy their desires. The factors that differentiated consumers who prefer to buy meat in supermarkets from those who prefer butchers and free fairs are mainly the price of the product, custom/tradition, customer service, and hygiene of the establishment. Buyers who have a lower level of schooling and live in rural areas also tended to buy meat in free fairs.

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Section: Discussionmentioning

confidence: 99%

Concerns, attitudes, and opinions of meat buyers in Garanhuns, Pernambuco, Brazil

Dill¹,

Andrade²,

Boito³

et al. 2021

Revista Brasileira De Zootecnia

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“…As part of a balanced diet, meat originating from these systems is healthy and does not affect the lipid profile of consumers (Lobato et al, 2014). In this respect, healthiness and geographic identification are highly considered criteria by consumers that seek product safety (Maysonnave et al, 2014).…”

Section: Introductionmentioning

confidence: 99%

Consumers' perception of beef from cattle raised in native grasslands in the Pampa Biome

Farias¹,

Ferreira²,

Kröning³

et al. 2023

OLEL

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The aim of this study was to identify the perception of consumers about aspects related to the consumption of beef from cattle raised in “native grassland-based” conservation systems in the Pampa biome. The opinion of 1238 consumers was analyzed through objective questions and sensory analysis by free word association. In the association of words, sensory characteristics, sustainability, production chain, health/nutrition and hedonic attitudes/feelings were the most cited terms when consumers thought about beef from cattle raised in conservation systems in the Pampa biome. Most consumers are aware of the quality characteristics of meat from animals raised in native grasslands of this biome and relate this meat to conservation systems involving ecologically correct and environmentally sustainable processes. In addition, they are willing to consume more of that meat. Cattle farming in native grassland-based conservation systems in the Pampa biome promotes the integration of social, economic and ecological aspects, constituting a paradigm of modern production systems.

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“…and gaining market share with the introduction of differentiated meat and/or milk products, in terms of intrinsic or organoleptic traits, as well as products with geographical identification (BRANDÃO MAYSONNAVE ET AL., 2014;MORAES ET AL., 2013;VEIGA 2011). In Paraguay, Britez et al (2019 also demonstrated the importance and appreciation of products of naturalized breeds with geographical identification, although the lack of knowledge and marketing is still a factor to be overcome.…”

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confidence: 99%

Perfil Do Sistema De Produção De Gado Curraleiro Pé Duro No Estado Do Tocantins, Brasil

MELO,

FOLHAS,

Rodrigues

et al. 2023

JNT

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Historicamente, o desenvolvimento da pecuária na região amazônica se deu em meados de século 17, com bovinos de raças ibéricas, que se expandiram por diversas regiões da Amazônia legal. A ação do meio associado ao sistema de produção facilitou o desenvolvimento de raças regionalmente adaptadas, como o Curraleiro Pé Duro (CPD). Foi analisado o perfil do sistema de produção de bovinos CPD criados no Tocantins, em que se entrevistou 13 criadores, no periodo de agosto de 2020 a fevereiro de 2021, distribuídos em 11 municipios no Estado, através da aplicação de um questionário semi-estruturado, contendo questões a respeito do perfil do produtor, objetivo-fim da criação, tamanho do rebanho, contendo ainda, informações de origem ou procedência dos animais, número de animais, e aspectos ligados ao manejo geral dos rebanhos. Existe uma variação no efetivo de animais por produtor, e no objeto da criação que variaram de resgate da raça, consumo próprio, questões familiares e cultura regional. A maioria dos produtores se classifica como pequeno e médio produtor (41,67%) não tendo a atividade como principal fonte de renda, contra 33,34% que detem a atividade como principal atividade econômica. E 25% tem a criação de CPD apenas como um resgate cultural-regional ou para fins de consumo próprio, caracterizando-se como pequeno produtor. Na maioria das propriedades (83,34%) observou-se áreas de cultivo de pastagens, em sistema extensivo com oferta desse material e suplementação mineral e proteico-energética. Os sistemas de produção de CPD no Tocantins caminham para uma profissionalização, com objetivos de oferta de produtos diferenciados no mercado local. Palavras-chave: Bioma cerrado. Bovinos. Criador. Gado adaptado aos Trópicos. Bos Taurus.

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Percepção de qualidade da carne bovina com marca no sul do Brasil

Cited by 4 publications

References 7 publications

Concerns, attitudes, and opinions of meat buyers in Garanhuns, Pernambuco, Brazil

Concerns, attitudes, and opinions of meat buyers in Garanhuns, Pernambuco, Brazil

Consumers' perception of beef from cattle raised in native grasslands in the Pampa Biome

Perfil Do Sistema De Produção De Gado Curraleiro Pé Duro No Estado Do Tocantins, Brasil

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