Perceived Value and Behavioral Intentions Relationship: A Test of Mediation Model in Malaysian Green Hotels

Rasidah, H; Jamal, Salamiah A.; Sumarjan, Norzuwana; Ong, Mohd Hanafi Azman

doi:10.1166/asl.2017.9474

Cited by 7 publications

(8 citation statements)

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“…The study focused on the relationship between customer service quality, perceived value, satisfaction, and post-purchase intention, and found that perceived value has a positive impact towards behavioural intentions and behaviours. Other than that, a few studies on the perceived value of the green hotel concept have been elaborated upon by (Hamid et al, 2017). Perceived value has also been discussed within the aspect of accommodation by (Razli et al, 2017).…”

Section: Emotional Valuementioning

confidence: 99%

Examining Muslim Passengers’ Satisfaction on Perceived Value of Islamic Cruises

Jamal¹,

Ghani²,

Othman³

2023

IJARBSS

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Although there has been much research on Islamic perspectives within tourism, knowledge related to Islamic cruise tourism is less represented within the related literature. Due to the demand for Islamic cruises, it is very important to illustrate several features and the characteristics of hospitality services that come within the Islamic context. Therefore, this study aims to investigate cruise passengers' perceived values and satisfaction and test the moderator of religiosity as a neglected variable to establish the relationship within a potential tourism sector. Data for this study were gathered through self-administered questionnaires on 106 Muslim passengers who had experience with cruise services. SPSS was performed to analyze the proposed hypotheses. Findings showed that perceived values have a positive effect towards Muslim passengers' satisfaction. Religiosity has been found not significant moderator of the relationship between Islamic physical attributes and Islamic non-physical attributes and Muslim passenger satisfaction. This implies that there is a need for key players in cruise tourism especially the Ministry of Tourism, Arts and Culture Malaysia (MOTAC), cruise managers and operators to focus on these factors in the pursuit of more competitive advantage and long-term profits.

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Section: Emotional Valuementioning

confidence: 99%

Examining Muslim Passengers’ Satisfaction on Perceived Value of Islamic Cruises

Jamal¹,

Ghani²,

Othman³

2023

IJARBSS

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“…Tourist implementation intentions for an eco-friendly hotel have been addressed broadly, particularly the tourist willingness to pay and stay in environmentally friendly hotels, spreading positive word-of-mouth to their friends and family [14]. In terms of the concept of perceived value and satisfaction theory, several empirical and theoretical studies have examined and investigated tourists' behavioral intentions toward eco-friendly hotels [3,10,[17][18][19][20]. Additionally, eco-friendly hotels have been studied to recognize the influence on tourist behavior and intention to visit the eco-friendly hotel.…”

Section: Introductionmentioning

confidence: 99%

“…Several studies examined and investigated perceived value and tourist satisfaction in varied contexts [3,5,7,9,11,17,18]. In addition, previous studies have shown that perceived value and satisfaction affect behavioral intentions in the new knowledge of different contexts.…”

Section: Introductionmentioning

confidence: 99%

“…In addition, previous studies have shown that perceived value and satisfaction affect behavioral intentions in the new knowledge of different contexts. Besides, to fulfill the research gap, the conceptual model reveals the need to validate models to ensure empirically in a developing country context although several previous studies illustrated tourists' behavioral intentions toward eco-friendly hotels [3,10,[17][18][19][20]. The relationship between the construct and the industry context in the eco-friendly hotel industry needs to be improved, especially in developing countries.…”

Section: Introductionmentioning

confidence: 99%

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What Predicts Behavioral Intention in Eco-Friendly Hotels? The Roles of Tourist’s Perceived Value and Satisfaction: A Case Study of Thailand

et al. 2023

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Currently, the hospitality industry is related to environmental issues, generating both positive and negative impacts for the earth. Tourists are interested in staying and spending money in hotels that care about the environment. Based on the previous research in the hotel industry, empirical studies showed a relationship between perceived value and tourist satisfaction in general. Consequentially, this study aimed to empirically investigate the relationship between eco-friendly perceived value (EFPV), tourist satisfaction (TS) and behavioral intention to revisit eco-friendly hotels (BIVE) in Thailand. Data was collected from tourists who used to stay in an eco-friendly hotel in Thailand. This study investigated the mediation of TS in the relationship between EFPV and BIVE. Accordingly, the method employed structural equation modeling (SEM) to appraise the hypotheses. The results showed significant positive influences between EFPV, TS and BIVE. Moreover, EFPV and TS had significant and direct positive impacts on BIVE. Additionally, TS partially mediates the relationship between EFPV and BIVE. Regarding the finding, the theoretical and practical implications for enhancing EFPV and promoting TS toward increasing BIVE in the hotel industry are proposed in this study.

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“…Sweeney and Soutar (2001) developed a perceived value scale comprising of five dimensions that were termed emotional, social, quality/performance, price/value for money and epistemic value. Previous research studies suggest that perceived value may be a better predictor of repurchase intentions than either satisfaction or quality (Rasidah et al, 2017). Therefore, an in depth study on the relationships between perceived value and behavioral intentions suggests that perceived value can be analyzed with either a self-reported unidimensional measure or a multidimensional scale.…”

Section: Introductionmentioning

confidence: 99%

Perceived Value and Destination Image Enhanced Environmental Awareness in Green Hotel Industry: The Mediating Effect of Core Competencies

Rasidah¹,

Ong²,

Baba³

et al. 2018

TOJDAC

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This study proposed an integrated theoretical model of hotel industry's green core competencies. An empirical assessment of the theoretical framework for this study included a survey of 337 guests in Malaysian certified green hotels. The resulting data were analyzed using the Partial Least Square Consistency (PLSc) method using the SmartPLS 3.0 software. The findings indicated that perceived values and core competencies have a positives significant effect toward destination image. The competencies also give a positive significant effect toward destination image. A ll targeted variables were all contributed to improving understanding the underlying relationships. In addition, the study also confirms that core competencies had partial mediation effects between perceived value and destination image. Green hotel investment for the development of core competencies in green segments was helpful to hotel industry for the enhancement of perceived value and destination image.

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Perceived Value and Behavioral Intentions Relationship: A Test of Mediation Model in Malaysian Green Hotels

Cited by 7 publications

References 0 publications

Examining Muslim Passengers’ Satisfaction on Perceived Value of Islamic Cruises

Examining Muslim Passengers’ Satisfaction on Perceived Value of Islamic Cruises

What Predicts Behavioral Intention in Eco-Friendly Hotels? The Roles of Tourist’s Perceived Value and Satisfaction: A Case Study of Thailand

Perceived Value and Destination Image Enhanced Environmental Awareness in Green Hotel Industry: The Mediating Effect of Core Competencies

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