Pengembangan Wisata Edukasi Berkelanjutan: Studi Kasus Di Museum Radya Pustaka

Mintardjo, Bartolomeus Herawan

doi:10.55606/khatulistiwa.v2i2.423

Cited by 2 publications

(2 citation statements)

References 2 publications

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…Wisata edukasi adalah suatu program dimana peserta kegiatan wisata melakukan perjalanan wisata pada suatu tempat tertentu dalam suatu kelompok dengan tujuan utama mendapatkan pengalaman belajar secara langsung terkait dengan lokasi yang dikunjungi (Bodger, 1998). Wisata edukasi adalah aktivitas pariwisata yang dilakukan oleh wisatawan yang mengambil liburan sehari dan mereka ang melakukan perjalanan untuk pendidikan dan pembelajaran sebagai tujuan utama atau kedua (Mintardjo, 2022), (Ningrum et al, 2023), (Aulia et al, 2023), (Elizabet & Nirawati, 2023). Wisata edukasi dilihat berdasarkan pengaruh lingkungan eksternal yang mempengaruhi penawaran dan permintaan produk daya tarik wisata edukasi untuk memenuhi kebutuhan yang berbeda.…”

Section: Pendahuluanunclassified

Potensi Wisata Edukasi Berbasis Experiential Learning dan Pemasarannya di Kampoeng Kids Kota Batu, Jawa Timur untuk Menjangkau Segmen Pasar Yang Diharapkan

Yuanita

2024

SLJIL

View full text Add to dashboard Cite

Tourism in Indonesia plays a crucial role as an economic sector with the potential for increasing foreign exchange earnings. Batu City, known as a tourist destination, offers various business opportunities related to tourism. Kampoeng Kidz, an educational land in Batu, holds potential as a sustainable tourism destination with its nature-based learning programs and scenic beauty. However, Kampoeng Kidz faces challenges in digital marketing, particularly during the pandemic, which resulted in a decline in visitor numbers. This research aims to develop a digital marketing strategy, with a focus on social media, to enhance visibility and visits to Kampoeng Kidz. In the context of Law No. 10 of 2009 on Tourism, this study highlights the role of tourism in economic development and provides a rationale for the urgency of digital marketing development. The research employs a qualitative descriptive method with the Branding Gelder theory approach. This approach allows for the reduction of irrelevant information, selecting only interesting, important, and useful information (Sugiyono, 2016). The study was conducted at Kampoeng Kidz using data collection techniques such as interviews, documentation, and observation. Data analysis involves data reduction, data presentation, and drawing conclusions. Tourist visit data to attractions in Batu City in 2020 indicate that Kampoeng Kidz had a relatively low number of visitors compared to other tourist attractions. The focus on educational tourism and its pre-pandemic recognition provide the basis for this research. Kampoeng Kidz needs to strengthen its digital marketing, especially through social media, to reach a wider audience.

show abstract

Section: Pendahuluanunclassified

Potensi Wisata Edukasi Berbasis Experiential Learning dan Pemasarannya di Kampoeng Kids Kota Batu, Jawa Timur untuk Menjangkau Segmen Pasar Yang Diharapkan

Yuanita

2024

SLJIL

View full text Add to dashboard Cite

show abstract

“…With the good promotion, the Bukurbus Cluster Museum will be increasingly recognized by the public. In other words, promotion is the process of conveying information to everyone regarding products, prices, and places to make the target want to make a purchase (Mintardjo, 2022)…”

Section: Introductionmentioning

confidence: 99%

Potential for Development of Bukuran Cluster Museum as Educational Tourism in Bukuran Village, Sragen, Center Java

Lesty

Sabardilla

2023

PAEDAGOGIA

View full text Add to dashboard Cite

<p>This article discusses the Bukur Cluster Museum, which was built to showcase the various fossils discovered by the people of Bukur Village. The aim of the museum is to provide community members with an appreciation for the vital discoveries made in their area. The research method used to study the museum is qualitative, which involved observing the museum and conducting interviews with museum administrators. The Bukur Cluster Museum provides visitors with various theories of evolution and factors related to human development in the past. The museum's exhibits are comprehensive, displaying a wide range of fossils and other artifacts, which showcase the history of human development in the area. The Bukur Cluster Museum has significant potential as an educational tourist attraction due to its completeness and relevance to human history. Visitors can learn about the history of human development in Bukur Village and how the fossils were discovered. Overall, the Bukur Cluster Museum serves as a testament to the importance of preserving historical artifacts and educating people about the past. It also shows the value of local community involvement in preserving their history and cultural heritage.</p>

show abstract

Pengembangan Wisata Edukasi Berkelanjutan: Studi Kasus Di Museum Radya Pustaka

Cited by 2 publications

References 2 publications

Potensi Wisata Edukasi Berbasis Experiential Learning dan Pemasarannya di Kampoeng Kids Kota Batu, Jawa Timur untuk Menjangkau Segmen Pasar Yang Diharapkan

Potensi Wisata Edukasi Berbasis Experiential Learning dan Pemasarannya di Kampoeng Kids Kota Batu, Jawa Timur untuk Menjangkau Segmen Pasar Yang Diharapkan

Potential for Development of Bukuran Cluster Museum as Educational Tourism in Bukuran Village, Sragen, Center Java

Contact Info

Product

Resources

About