Abstract:The large variety of tourist objects in Langkat Regency, of course, provides many choices for tourists to do recreation. Therefore the need for an innovation strategy in creating competitive advantages in the tourism industry. This study aims to determine the effect of innovation strategy on competitive advantage in the tourism industry of Kab. Langkat. The sample in this study were students, local workers and the community who traveled in Kab. Langkat, with a sample of 122 respondents with the sampling method… Show more
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