Pengaruh Literasi Ekonomi Dan Kontrol Diri Terhadap Pembelian Impulsif Pada Mahasiswa Prodi Pendidikan Ekonomi Universitas Negeri Surabaya

Rosidah, Ainur; Prakoso, Albrian Fiky

doi:10.31846/jae.v9i3.398

Cited by 4 publications

(8 citation statements)

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“…Kemampuan seseorang untuk mengeIoIa sumber daya ekonomi secara efektif akan meningkat jika mereka memiIiki pemahaman yang kuat tentang konsep dasar ekonomi. Menurut Rosidah (2021), sumber daya manusia (SDM) yang berkuaIitas dapat dicapai meIaIui pendidikan yang ungguI. Perubahan periIaku seseorang seIama proses beIajar adaIah produk dari pengaIaman, menurut teori beIajar behaviorisme (Gage N.L, 1984).…”

Section: Pendahuluanunclassified

Pengaruh Kecerdasan Emosional (Emotional Quotient) Dan Literasi Ekonomi Terhadap Kesiapan Mengajar (Teaching Readiness)

Rokhim

Prakoso

2022

Edunomic

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This study aims to analyze the effect of emotional intelligence (emotional quotient) and economic literacy on teaching readiness of students of the 2018 and 2019 Economics Education Study Program students, State University of Surabaya. The research data were taken from 86 students who were analyzed using a quantitative approach with structural equation modeling. (SEM) WarpPLS approach. The results showed that emotional intelligence has an influence on economic literacy, the higher the level of emotional intelligence of students, the higher the economic literacy of students. Likewise, emotional intelligence variables affect teaching readiness, so the higher the emotional intelligence of students, the better their teaching readiness. However, the economic literacy variable has no effect on teaching readiness, so students who have high, medium or low levels of economic literacy have no effect on their level of teaching readiness. Thus, the economic literacy variable does not mediate the influence of emotional intelligence on teaching readiness for students of the 2018 and 2019 S1 Economics Education Study Program students, State University of Surabaya.

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Section: Pendahuluanunclassified

Pengaruh Kecerdasan Emosional (Emotional Quotient) Dan Literasi Ekonomi Terhadap Kesiapan Mengajar (Teaching Readiness)

Rokhim

Prakoso

2022

Edunomic

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“…Artikel ini menghasilkan hipotesis bahwa literasi ekonomi dan kontrol diri mempunyai pengaruh signifikan terhadap perilaku pembelian impulsif. Artinya bahwa dengan adanya kontrol diri yang baik dan dilengkapi dengan literasi ekonomi yang cukup memadai, maka dua hal ini dapat mencegah seseorang terjebak dalam perilaku pembelian yang spontan dan terus-menerus/impulsif (Rosidah and Prakoso, 2021). Hasil penelitian-penelitian di atas membuahkan kesimpulan bahwa literasi ekonomi dan kontrol diri mempunyai pengaruh terhadap perilaku pembelian impulsif.…”

Section: Pendahuluanunclassified

“…Jurusan Pendidikan IPS sebagai salah satu jurusan yang berada di naungan Fakultas Ilmu Tarbiyah dan Keguruan UIN Malang menaruh posisi yang besar sebagai lembaga penentu tingkat kualitas sumber daya yang dimiliki mahasiswanya. Pernyataan tersebut didukung oleh pendapat Efendi yang juga menyebutkan bahwa literasi ekonomi yang ada dalam diri seseorang dapat mengarahkan manusia agar menjadi bijak dalam penggunaan sumber daya ekonomi mereka (Rosidah and Prakoso, 2021). Oleh karena itu, kemampuan seseorang dalam mengolah pengetahuan ekonomi yang mereka miliki dapat membantu mereka agar lebih berhati-hati ketika menentukan sebuah keputusan ekonomi.…”

Section: Pembahasan Pengaruh Literasi Ekonomi Terhadap Perilaku Pembe...unclassified

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Pengaruh Literasi Ekonomi Dan Kontrol Diri Terhadap Perilaku Pembelian Impulsif Pada Mahasiswa

Atunnisa'

Firdiansyah²

2022

DSJPIPS

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The COVID-19 pandemic, which was followed by technological developments, caused people to carry out all their activities at home, which was accompanied by an increase in the intensity of internet use. This gives rise to a new phenomenon called impulsive buying behavior. Based on these problems, researchers intend to find out how the picture of impulsive buying behavior is from the side of students who have economic literacy accompanied by self-control. This study aims to test whether there is an influence of economic literacy and self-control, as well as both on impulsive buying behavior in the marketplace in students of the Department of Social Studies Education UIN Malang. The population chosen was students of the Department of Social Studies Education UIN Malang class of 2018 which amounted to 151 and 110 samples were taken with the calculation of the Slovin formula. The instruments used are economic literacy tests and questionnaires to measure variables of self-control &impulsive buying behavior. Data analysis uses multiple linear regression analysis which was previously carried out validity &reliability tests, as well as classical assumption tests. The results of this study show that there is a significant negative influence of economic literacy on impulsive buying behavior in the marketplace in students, a significant negative influence of self-control on impulsive buying behavior in the marketplace in students, and there is a significant influence of economic literacy and self-control on impulsive buying behavior in the marketplace on students. The value of the coefficient of determination is known to be 30.6%. Abstrak Masa pandemi COVID-19 yang diikuti dengan perkembangan teknologi menyebabkan masyarakat melakukan segala aktivitasnya di rumah yang disertai meningkatnya intensitas penggunaan internet. Hal ini memunculkan suatu fenomena baru yang disebut dengan perilaku pembelian impulsif. Atas dasar permasalahan tersebut, peneliti bermaksud untuk mencari tahu bagaimana gambaran perilaku pembelian impulsif dari sisi mahasiswa yang mempunyai literasi ekonomi disertai kontrol diri. Penelitian ini bertujuan untuk menguji apakah terdapat pengaruh literasi ekonomi dan kontrol diri, serta keduanya terhadap perilaku pembelian impulsif di marketplace pada mahasiswa Jurusan Pendidikan IPS UIN Malang. Populasi yang dipilih yakni mahasiswa Jurusan Pendidikan IPS UIN Malang angkatan 2018 yang berjumlah 151 dan diambil sebanyak 110 sampel dengan perhitungan rumus Slovin. Instrumen yang dipakai berupa tes literasi ekonomi dan angket untuk mengukur variabel kontrol diri & perilaku pembelian impulsif. Analisis data memakai analisis regresi linear berganda yang sebelumnya dilakukan uji validitas & reliabilitas, serta uji asumsi klasik. Hasil penelitian ini menunjukkan bahwa terdapat pengaruh signifikan negatif literasi ekonomi terhadap perilaku pembelian impulsif di marketplace pada mahasiswa, pengaruh signifikan negatif kontrol diri terhadap perilaku pembelian impulsif di marketplace pada mahasiswa, dan terdapat pengaruh signifikan literasi ekonomi dan kontrol diri terhadap perilaku pembelian impulsif di marketplace pada mahasiswa. Adapun nilai koefisien determinasi diketahui sebesar 30,6%.

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“…(Rosidah & Prakoso, 2021).Tipe Periaku Impulsive Buying Digital NativesMenurut Solomon dan Rabolt dalam(Wangi & Andarini, 2021) pembelian impulsive dapat dikategorikan dalam tiga tipe yaitu: (1) pure impulsive buying, yaitu perilaku impulsive buying yang dilakukan secara spontanitas, tanpa pertimbangan apapun, (2) reminder impulsive buying, yaitu tipe perilaku impulsive buying yang terjadi pada saat melihat suatu iklan produk dan teringat akan kebutuhan dirumah yang mulai menipis, (3) planned impulsive buying, yaitu tipe perilaku impulsive buying yang terjadi pada saat produk yang akan dibeli terdapat penawaran khusus atau promosi. beberapa masyarakat digital natives juga termasuk ke dalam tipe perilaku impulsive buying yang lain, yaitu reminder impulsive buying dan juga pure impulsive buying.…”

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Tipe Perilaku Impulsive Buying, Etnografi Para Digital Natives

Novinda,

Yunika Puspasari

2023

JKBM

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The existence of increasingly sophisticated digital technology has caused people's activities to experience changes in terms of consumption. Jayabaya's prediction "Yen Pasar Ilang Kumandhange" has a philosophy regarding the change in people's consumption to online. Even though this prediction was created a long time ago, this prediction is in accordance with current market conditions which are increasingly empty of visitors. As a result of these changes, new activities have emerged, namely impulsive buying behavior. This research aims to examine whether Jayabaya's predictive philosophy applies to digital natives, the motives behind groups of digital natives carrying out impulsive buying behavior and to categorize the types of impulsive buying behavior in digital natives. This research approach is a qualitative approach with a realist ethnographic model. The data collection methods used were observation, interviews, digital studies, literature studies and documentation. The analysis used in this research is the Spradley analysis. The research results show (1) Jayabaya's prediction philosophy applies to digital natives, (2) there are several motives behind digital natives' impulsive buying behavior, namely convenience and superiority of the marketplace, product, price, payment method, advertising, surrounding environment, trends, and self-control , (3) most digital natives fall into the planned impulse buying type.

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Pengaruh Literasi Ekonomi Dan Kontrol Diri Terhadap Pembelian Impulsif Pada Mahasiswa Prodi Pendidikan Ekonomi Universitas Negeri Surabaya

Cited by 4 publications

References 3 publications

Pengaruh Kecerdasan Emosional (Emotional Quotient) Dan Literasi Ekonomi Terhadap Kesiapan Mengajar (Teaching Readiness)

Pengaruh Kecerdasan Emosional (Emotional Quotient) Dan Literasi Ekonomi Terhadap Kesiapan Mengajar (Teaching Readiness)

Pengaruh Literasi Ekonomi Dan Kontrol Diri Terhadap Perilaku Pembelian Impulsif Pada Mahasiswa

Tipe Perilaku Impulsive Buying, Etnografi Para Digital Natives

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