Pengaruh Daya Tarik Terhadap Kepuasan Wisatawan Di Coffee on the Bus Po. Rejeki Transport Yogyakarta

Gunteja, Benediktus Primus; Mulyantari, Enny; Saputra, Arif Dwi

doi:10.36594/jtec.v4i2.126

Cited by 3 publications

(3 citation statements)

References 1 publication

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“…This is very good if more place has access and convenience to visit, the greater the for people to come. The results of this study support the statement of Gunteja et al, (2021) that accessibility is a factor that influences the satisfaction of visiting tourists.…”

Section: Visitor Feedback Based On Pull Factorsupporting

confidence: 89%

Tebet Eco Park’s potential as a new green open space in South Jakarta, Indonesia: an analysis

Suryantari

Ngarbingan

Akbara

2023

JTEC

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Tebet Eco Park is a new green open space in South Jakarta. The aims of this study is to analyze the condition of the facilities, potential visits, and provide suggestions for better Tebet Eco Park. The type of this study is descriptive qualitative research. The methods for collecting the data are observation, interviews, and documentation. The Miles Huberman methodology, which consists of data reduction, data display, and data verification, is used to analyze research data. Tebet Eco Park contains eight different zones, and the facilities are in good and clean condition. In this research, eco park has good pull factors such as easy access, free prices, good facilities, and good staff service but does not guarantee that the revisit intention of visitors will always be positive. It is hoped that on weekends and holidays, eco park limit the number of visitors to enjoy the environment for a longer period of time. Visitors also want to come back if the place is not too crowded, and want to recommend Tebet Eco Park to their relatives. The first suggestion for organizers is to lower the visiting cap on weekends, and holidays. The second is to create an online visitor survey. The third is to construct a lactation area. The fourth is to create an activity calendar for the Eco Park.

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Section: Visitor Feedback Based On Pull Factorsupporting

confidence: 89%

Tebet Eco Park’s potential as a new green open space in South Jakarta, Indonesia: an analysis

Suryantari

Ngarbingan

Akbara

2023

JTEC

View full text Add to dashboard Cite

show abstract

“…This is very good if more place has access and convenience to visit, the greater the opportunity for people to come. The results of this study support the statement of Gunteja et al, (2021) that accessibility is a factor that influences the satisfaction of visiting tourists.…”

Section: Visitor Feedback Based On Pull Factorsupporting

confidence: 89%

Tebet Eco Park’s potential as a new green open space in South Jakarta, Indonesia: an analysis

Yulita Suryantari,

Hubertina Karolina Ngarbingan,

Anisa Zahwa Akbara

2022

Journal Of Tourism And Economic

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Tebet Eco Park is a new green open space in South Jakarta. The aims of this study is to analyze the condition of the facilities, potential visits, and provide suggestions for better Tebet Eco Park. The type of this study is descriptive qualitative research. The methods for collecting the data are observation, interviews, and documentation. The Miles & Huberman methodology, which consists of data reduction, data display, and data verification, is used to analyze research data. Tebet Eco Park contains eight different zones, and the facilities are in good and clean condition. In this research, eco park has good pull factors such as easy access, free prices, good facilities, and good staff service but does not guarantee that the revisit intention of visitors will always be positive. It is hoped that on weekends and holidays, eco park limit the number of visitors to enjoy the environment for a longer period of time. Visitors also want to come back if the place is not too crowded, and want to recommend Tebet Eco Park to their relatives. The first suggestion for organizers is to lower the visiting cap on weekends, and holidays. The second is to create an online visitor survey. The third is to construct a lactation area. The fourth is to create an activity calendar for the Eco Park.

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“…Sebuah kegiatan pemasaran tidak hanya sebatas penjual namun untuk sebuah perusahaan ialah merupakan sebuah bentuk aktivitas bisnis dari sebuah barang jadi, proses order, penjadwalan hingga pengiriman sampai kepada konsumen dan menarik untuk beli kembali konsumen agar mau melakukan sebuah transaksi kembali. Untuk saat ini kegiataan pemasaran lebih banyak dilakukan dengan menggunakan teknologi digital (Gunteja et al, 2021).…”

Section: Pendahuluanunclassified

The Influence of Brand Image, Digital Marketing, and Promotional Attractiveness on Gojek Customer Satisfaction in Batam City

Wati,

Khoiri

2023

Dynamic MJ

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Penelitian ini bertujuan untuk mengetahui citra merek, digital marketing, dan daya tarik promosi terhadap kepuasan pelanggan Gojek di kota Batam. Penelitian ini menggunakan metode kuantitatif. Populasi dalam penelitian ini semua orang yang menggunakan aplikasi Gojek di wilayah Batam Kota dengan jumlah sampel sebanyak 204 responden yang diperoleh dari perhitungan rumus menggunakan Teknik Jacob Cohen. Pengolahan data menggunakan software aplikasi SPSS versi 26. Adapun metode analisis yang digunakan dalam penelitian ini yaitu uji kualitas data, uji asumsi klasik, analisis regresi linear berganda dan uji hipotesis. Hasil penelitian menujukkan citra merek, digital marketing, dan daya tarik promosi baik secara parsial dan secara simultan berpengaruh positif dan signifikan terhadap kepuasan pelanggan Gojek di kota Batam. Budiono, A. (2020). Pengaruh Kualitas Pelayanan, Harga, Promosi, Dan Citra Merek Terhadap Kepuasan Pelanggan Melalui Keputusan Pembelian. Equilibrium: Jurnal Penelitian Pendidikan Dan Ekonomi, 17(02), 1–15.Fadhli, K., & Pratiwi, N. D. (2021). Pengaruh Digital Marketing, Kualitas Produk, dan Emosional terhadap Kepuasan Konsumen Poskopi ZIO Jombang. Jurnal Inovasi Penelitian, 2(2), 603–612.Fadjri, A., & Silitonga, P. (2020). Pengaruh Kualitas Produk, Persepsi Harga Dan Digital Marketing Terhadap Kepuasan Pelanggan Di Pizza Marzano Pondok Indah Mall 2. Eduturisma, 3(2), 1–20.Gunteja, B. P., Mulyantari, E., & Saputra, A. D. (2021). Pengaruh Daya Tarik Terhadap Kepuasan Wisatawan Di Coffee on the Bus Po. Rejeki Transport Yogyakarta. Journal of Tourism and Economic, 4(2), 176–186.Hakim, L., & Saragih, R. (2019). Pengaruh Citra Merek, Persepsi Harga Dan Kualitas Produk Terhadap Keputusan Pembelian Konsumen Npk Mutiara Di Ud.Barelang Tani Jaya Batam. Ecobisma (Jurnal Ekonomi, Bisnis Dan Manajemen), 6(2), 37–53.Hermansyur, H. M., & Aditi, B. (2017). Pengaruh Kualitas Produk , Citra Merek ,Harga, dan Promosi Terhadap Keputusan Pembelian Mobil Merek Honda di Kota Medan. Jurnal Konsep Bisnis Dan Manajemen, 3 Nomor 1, 32–43.Ismail, H. A. (2019). Pengaruh citra merek, kualitas produk dan promosi terhadap kepuasan pelanggan Tupperware di Semarang. Ebistek Fakultas Ekonomi Dan Bisnis UNAKI, 1(2015), 12–24.Sanjiwani, N. M. D., & Suasana, I. G. A. K. G. (2019). Peran Brand Image Dalam Memediasi Pengaruh Kualitas Produk Terhadap Keputusan Pembelian. E-Jurnal Manajemen Universitas Udayana, 8(11), 6721.Sianipar, G. J. . (2019). Pengaruh Kualitas Pelayanan, Persepsi Harga Dan Citra Merek Terhadap Kepuasan Pelanggan Pengguna Jasa Transportasi Ojek Online (Studi Pada Pelanggan GrabBike Di Kota Medan). Jurnal Manajemen Dan Bisnis, 19, 183–196.Syaifullah, S., & Mira, M. (2018). Pengaruh Citra Merek Dan Kualitas Pelayanan Terhadap Kepuasan Nasabah Pt Pegadaian (Persero) Batam. JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam), 6(2), 86.Usvela, E., Qomariah, N., & Wibowo, Y. G. (2019). Pengaruh Brand Image , Kepercayaan , Dan Nilai Pelanggan Terhadap Kepuasan Pelanggan Herbalife. Jurnal Manajemen Dan Bisnis Indonesia, 5(2), 300–312.

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Pengaruh Daya Tarik Terhadap Kepuasan Wisatawan Di Coffee on the Bus Po. Rejeki Transport Yogyakarta

Cited by 3 publications

References 1 publication

Tebet Eco Park’s potential as a new green open space in South Jakarta, Indonesia: an analysis

Tebet Eco Park’s potential as a new green open space in South Jakarta, Indonesia: an analysis

Tebet Eco Park’s potential as a new green open space in South Jakarta, Indonesia: an analysis

The Influence of Brand Image, Digital Marketing, and Promotional Attractiveness on Gojek Customer Satisfaction in Batam City

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