Abstract:This study aims to determine and analyze the effect of taste on buying interest in traditional Bhoi Aceh food in Peukan Baro District, Pidie Regency. Where the independent variables namely Taste, Price and Purchase Intention (Y) as the dependent variable. The population in this study is a comparison of the increase in the interest in buying traditional Bhoi Aceh food at culinary Dhapu Bhoi in 2023 as many as 250 people. Determination of sample size in this study was carried out using the Slovin formula as many… Show more
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.