Penerapan Business Intelligence Untuk Analisis Perkembangan Akomodasi Perhotelan Provinsi Bali Menggunakan Tableau

Abstract

The analysis of hospitality accommodation data in the province of Bali can provide deeper knowledge and insights into how the hotel industry contributes to Bali's tourism and overall economy. Information about the development of hotel accommodations in the province of Bali is crucial to understand the types, numbers, and distribution of hotels in the region, using visualized data obtained. The purpose of this article is to describe the data on the development of budget and star hotels in the province of Bali during and after the Covid-19 pandemic, specifically from the years 2019 to 2022, using Business Intelligence visualizations. The methodology employed in this article includes a literature review analysis and data processing obtained from the Bali Provincial Tourism Department. The data is processed using the Tableau Public platform. From the data presented, it is evident that the Regency of Badung has the highest number of budget and star hotels spread across the province of Bali, while the Regency of Bangli has the least. The government of Bali province, along with its community, must work together to develop tourism in each region to maximize the tourism potential in the province of Bali.