“…This separation can be accomplished via multiple accounts on one platform [68], each of which is tailored for a particular imagined audience [55], or by using privacy afordances to segment content to only some parts of a large, diverse network [73], or by participating in communities in separate online spaces [35,51]. Especially in health contexts, people with similar conditions or diagnoses tend to gather in online spaces where they can share with, form connections with, and receive support from similar others [24,25,47,51,52,67,80]. Additionally, LGBTQ+ people often manage context collapse by tailoring their identity presentations to particular audiences, such as those to whom they have and have not disclosed their LGBTQ+ identity, and by maintaining separate online audiences for these diferent identity performances [20,23].…”