“…Such studies called for further investigations in understanding how tourism might benefit from innovation (Romao and Nijkamp, 2019), via longitudinal research aiming to better capture the dynamic and complex nature of the innovation process specifically in the tourism industry (Rodriguez-Sanchez et al, 2020;Williams et al, 2021;Singh et al, 2020). Similarly, Succurro and Boffa (2018) have argued that the patenting behaviour in tourism has received little academic attention and attributed this lack of research to a wider belief that innovation in tourism commonly involves improving the services (Truong et al, 2020) in ways that are hardly patentable (Hall and Williams, 2008), leading scholars to assume that patenting is scarcely relevant in the tourism industry. Also, studies on innovation in tourism mainly focused on processes, stakeholder involvement and management, role of frontline employees, context configuration, knowledge, technology and eco-innovations (Baradarani and Kilic, 2018;Ozseker, 2019;Sundström et al, 2017).…”