Autoethnography is a genre of qualitative research in which the ethnographer is a complete member in the social world or realm of experience that is being studied. While criticized by some scholars as lacking rigor, autoethnography has gained popularity in sociology, communication studies, and other social science disciplines since the 1990s. Evocative autoethnography adopts postmodern sensibilities and nontraditional social science writing styles. Analytic autoethnography embraces a realist ethnographic paradigm and a commitment to theoretical analysis. Field notes, analysis of personal documents, and interviews are common data collected by autoethnographers. Key features of autoethnographic inquiry: visibility of self, strong reflexivity, researcher engagement, vulnerability, and a rejection of closure. Autoethnographers predominantly publish on issues related to family life, emotional personal experiences, gender and sexual identity, occupational activities, and leisure participation.