2009
DOI: 10.2524/jtappij.63.1284
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Paper and Environmental Consideration-Consideration for Environmental Load Reduction of the Society-

Abstract: There are various viewpoints for the environmental consideration of paper production and usage. One is the viewpoint from the side of paper companies, and another is from the environmental policy. When information on these viewpoints is adequately disclosed to consumers, the market will shift toward green production. This is why appropriate environmental communication to consumers is extremely important.This report introduces a new method of bringing change into the market by Green Purchasing Law.

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