Outpacing Competitive Challenges in the Online Market: An Effective Digital Entrepreneurship Approach
Prety Diawati
Abstract:The online market has become one of the primary battlegrounds for businesses in this digital era. With the increasing use of the internet and the adoption of digital technology, society at large has shifted to online platforms for various activities, including shopping. This research aims to analyze the strategies and factors influencing success in facing the fiercely competitive online market challenges through a digital entrepreneurship approach. The research method employed in this study is a qualitative li… Show more
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