Origins of Media Exposure

Abstract

This investigation of the five-factor model of personality as a correlate of mass media use was designed to validate key links in a basic model of the uses and gratifications paradigm. Survey data collected from 219 university students who kept diaries of time spent using the mass media and participating in nonmediated communication activities were submitted to canonical correlation analysis. Minutes devoted to TV viewing, radio listening, pleasure reading, and movie attendance were correlated with the five personality traits of the NEO-PI—neuroticism, extroversion, openness, agreeableness, and conscientiousness. The strongest relationships for mass media use were between openness and pleasure reading, extroversion and negative pleasure reading, and openness and negative TV viewing. Individuals who scored higher on extroversion and agreeableness exhibited a preference for nonmediated activities, especially conversation.

Remotely Close Associations: Openness to Experience and Semantic Memory Structure

“…In the CarrollHorn-Cattell (CHC) model of intelligence, crystallized intelligence is defined by the acculturation of knowledge over time, including language, information, and concepts of a specific culture (McGrew, 2009 (Finn, 1997;Mar, Oatley, & Peterson, 2009;McManus & Furnham ,2006). Thus, they engage with semantic and verbal information more often than people low in openness to experience, making them more likely to accumulate more semantic knowledge.…”

Predicting exposure to and liking of media violence: a uses and gratifications approach

“…In other words, recent research stresses that both personality factors and social structure may influence individuals' needs that in turn influence the gratifications that individuals seek (GS) from mass media and their patterns of media use. Several studies (e.g., Finn, 1992Finn, , 1997Krcmar & Greene, 1999;Weaver, 1991) have utilized this approach by attempting to link personality factors with either GS or with actual patterns of media use. Although these studies assume-as does the uses and gratifications tradition-that audiences have ready access to their motives for choosing various content and can articulate those motives (e.g., Perloff, Quarles, & Drutz, 1983), it is possible that an understanding of the motives of exposure to media content (e.g., violent television) might also be gained through more indirect methods.…”

“…Research into the relationship between personality characteristics and media exposure typically fall into one of three categories: studies relating personality characteristics to exposure to types of media (e.g., Finn, 1997); studies relating personality characteristics to viewing motives (e.g., Conway & Rubin, 1991); and studies relating personality factors to exposure to various media content (e.g., Krcmar & Greene, 1999;Slater, 2003;Weaver, 1991). For example, Finn (1997) found that openness to new experiences was positively related to movie attendance and pleasure reading.…”

“…For example, Finn (1997) found that openness to new experiences was positively related to movie attendance and pleasure reading. He concluded that individuals who were more open to experience overall were also more interested in media that were novel.…”

Adaptation of Problematic Mobile Phone Use Scale to Turkish: A Validity and Reliability Study [Cep Telefonu Problemli Kullanim (PU) Olceginin Turkce'ye Uyarlanmasi: Gecerlik ve Guvenilirlik Calismasi]

“…Bireylerin yalnızlık endişelerini ortadan kaldırmak ya da azaltmak amacıyla cep telefonu kullanımları kabul edilebilmektedir ancak bireyler karşılanmayan sosyal ihtiyaçlarını cep telefonu ile gidermeye başladıkları andan itibaren cep telefonu kullanımının bağımlılık boyutundan bahsedilebilir [5,6].…”