“…Model of planned change (unfreezing, changing, and freezing; Lewin, 1951) (Beckhard & Harris, 1987;Kotter, 1996) Corporate culture (Schein, 1999) Entrepreneurship and business culture (Casson, 1995); big hairy audacious goals (Collins & Porras, 1996) Team collaboration Group dynamics (forming, storming, norming, performing, and adjourning; Dass & Parker, 1999;Tuckman & Jensen, 1977) Workforce motivation Job characteristics theory (Hackman & Oldham, 1980); motivation-hygiene theory (Herzberg et al, 1959) In our cases described in Section 4, several firms delayed thinking about operations until late in their nailing stage. MediTech built a supply chain based on the superior technical capabilities of its suppliers, but the logistics of distance, and the asymmetric power between the tiny startup and its giant suppliers, doomed them to run out of money before they could develop and debug a viable prototype.…”