volume 20, issue 1, P41-52 2016
DOI: 10.1108/mbe-12-2015-0057
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Petr Scholz, Jan Voracek

Abstract: Purpose The purpose of this paper is to identify perspective and feasible combinations of the existing revenue-driven methods with still more pervasive features of knowledge-based management and green management in hotel industry. The authors believe that the key path to success is in even closer, that is, daily personal orientation on customers, specifically on their satisfaction in both functional and emotional dimensions. Design/methodology/approach A research prototype of competitiveness modelling frame…

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