Organizational Affordances: A Structuration Theory Approach to Affordances

Vyas, Dhaval; Chisǎliţǎ, Cristina; Dix, Alan

doi:10.1093/iwc/iww008

Cited by 27 publications

(50 citation statements)

References 27 publications

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“…), and functional (i.e., support in a task relating to a higher purpose) affordances. Vyas et al (2017) conceptualize affordances at a much broader scope by incorporating social and cultural aspects. However, most authors interpret the relationship between subject and object as the core of the Affordance Theory (Baerentsen and Trettvik 2002;Benbunan-Fich 2019;Gaver 1991Gaver , 1992Gibson 1979;Kaptelinin and Nardi 2012;McGrenere and Ho 2000;Norman 1999).…”

Section: Affordance Theorymentioning

confidence: 99%

IoT-commerce - opportunities for customers through an affordance lens

2020

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Retail commerce is influenced by digital technologies at large scale. After electronic commerce and its evolution into mobile commerce, we now see that the Internet of Things (IoT), one of the most disruptive developments in recent times, is about to radically transform retail commerce from need recognition to post-purchase engagement and service. Extant literature mainly investigates technical features of IoT, missing out on a customer-centric perspective. Theoretically founded in Activity and Affordance Theories, this paper conceptualizes IoT-commerce, identifies opportunities for customers, and links them to the customer buying process. Based on an extensive literature review, twelve affordances are derived and evaluated with a sample of real-world IoT devices. All affordances offered by electronic and mobile commerce are still valid for IoT-commerce but extended by three affordances unique to IoT-commerce: context-aware services, natural interactions, and automated customer processes. Affecting all steps of the customer buying process, IoT-commerce is worth to be understood by researchers, customers, and companies.

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Section: Affordance Theorymentioning

confidence: 99%

IoT-commerce - opportunities for customers through an affordance lens

2020

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“…Adicionalmente, o produto também deve apresentar complementaridade em relação a fatores socioculturais. Segundo Vyas et al (2017) é importante observar a influência de princípios e convicções dos usuários, da cultura organizacional (que inclui valores e missão institucionais), das relações de poder e de hierarquia nas organizações, de normas sociais e culturais, bem como de condições interpretativas que incluem significados já atribuídos, preferências e atitudes em relação à tecnologia e à atividade.…”

Section: Complementaridade Para Affordancesunclassified

“…Ou seja, devem ser identificados procedimentos individuais, procedimentos institucionalizados, práticas de mercado, convenções sociais, bem como leis e regulamentações que estejam relacionadas à atividade. Por fim, Vyas et al (2017) destaca que o nível de conhecimento do usuário sobre a tarefa também é um fator que deve ser considerado na formulação das funcionalidades.…”

Section: Complementaridade Para Affordancesunclassified

UX-QUALI-MAP: uma ferramenta de mapeamento da atividade focada no suporte ao design para experiência

Araujo¹,

Vergara²

2019

EED

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O conceito de experiência do usuário é essencial para o design centrado no ser humano. Em contrapartida, por envolver tanto aspectos pragmáticos quanto subjetivos, sua abordagem requer um conhecimento mais profundo sobre os usuários e sobre o uso do produto. Considerando isso, esta pesquisa propõe uma ferramenta de mapeamento da atividade que visa estimular uma visão sistêmica dos aspectos afetivos, racionais e sensório-motores que o produto deve atender considerando os indivíduos e os ambientes organizacional e sociocultural da atividade. A construção da ferramenta baseou-se no relacionamento conceitual entre a teoria da atividade e a teoria de affordances. A avaliação da ferramenta foi feita com um grupo de quarenta e cinco alunos de graduação em design. O resultado demonstrou o seu potencial didático de contribuir para a compreensão do domínio do problema.

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“…Yet individuals from diverse cultures might have different opinions regarding how to utilize visual templates, since they have different cognitive structures (Markus and Kitayama, 1991;Leung and Morris, 2015) and norms (Leung and Morris, 2015). In a similar way, collaborative systems may be perceived as affording different possibilities, depending on the values and beliefs of individual users (Vyas et al, 2016). Hence, the effect of visual templates on task precision may vary at different levels of cultural diversity.…”

Section: The Moderating Effect Of Group Cultural Diversitymentioning

confidence: 99%

Facilitating culturally diverse groups with visual templates in collaborative systems

Bresciani

Comi

2017

CCSM

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Purpose -The use of visual templates has proven instrumental in supporting group meetings.This study explores whether visual templates enable culturally diverse groups to achieve greater task precision in face-to-face meetings.Design/methodology/approach -Building on Adaptive Structuration Theory (AST), it is argued that visual templates provide structuration for face-to-face meetings, even more so when they are embedded in computer-supported collaborative systems. In particular, it is hypothesized that the higher the degree of structuration imposed by visual templates, the higher the degree of task precision will be. It is also hypothesized that this relationship is positively moderated by group cultural diversity: higher cultural diversity will further sustain the positive effects of visual templates that provide higher structuration.Findings -Results of an experiment with 229 managers from 49 countries confirm that facilitating groups with visual templates embedded in a computer-supported collaborative system significantly increases task precision at high levels of cultural diversity. Research limitations/implications -This study contributes to Positive OrganizationalScholarship (POS) by investigating the use of visual templates as a contingency factor that increases performance -specifically task precision -of co-located, culturally diverse groups.Practical implications -Results indicate that visual templates embedded in a computersupported collaborative system are an effective method for increasing task precision in face-to-face meetings of culturally diverse groups.2 Originality/value -Theories from information systems and visualization are integrated into cross-cultural management with a view to sustaining the effectiveness of culturally diverse groups.The study sample is characterized by highly culturally diverse groups interacting in face-to-face meetings.

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Organizational Affordances: A Structuration Theory Approach to Affordances

Cited by 27 publications

References 27 publications

IoT-commerce - opportunities for customers through an affordance lens

IoT-commerce - opportunities for customers through an affordance lens

UX-QUALI-MAP: uma ferramenta de mapeamento da atividade focada no suporte ao design para experiência

Facilitating culturally diverse groups with visual templates in collaborative systems

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