Organisationskommunikation aus sozialintegrativer Perspektive

Löffelholz, Martin; Auer, Claudia; Schleicher, Kathrin

doi:10.1007/978-3-531-18961-1_8

Cited by 8 publications

(1 citation statement)

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“…In a recent article, Löffelholz, Auer, and Schleicher (in press) use Schimank’s social-integrative approach (1996) to theorize the relationship of organization and communication on all three levels of social structure (micro, meso, and macro). Without applying the CCO perspective explicitly, they look at the interplay between written organizational texts as parts of the organizational structure (e.g., rules on how to communicate in a crisis situation) and the resistance of organizational members to, or their ignorance of, these rules.…”

Section: Implicit Attempts In the German-speaking Community To Bridgementioning

confidence: 99%

Expanding the Bridge, Minimizing the Gaps

Wehmeier

Winkler²

2013

Management Communication Quarterly

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Public relations (PR) and organizational communication (OC) are two related fields of research in the larger discipline of communication studies; nevertheless, they developed separately. Inspired by Christensen and Cornelissen (2011), who argue that the fields of corporate communication and organizational communication could cross-fertilize if they acknowledged their common ground, this article has a threefold aim: first, to explore the main gaps between PR and OC; second, to identify ways of bridging those gaps through a systematic comparison of the axioms underlying PR and OC, in contrast to Christensen and Cornelissen, who mainly focus on enriching corporate communication with ideas from OC; and third, to argue that the field of German-speaking communication research, which draws to a large extent on holistic social theories (e.g., Habermas, 1984, 1987; Luhmann, 1995; Schimank, 1996), offers the means of bridging PR and OC. We also argue that it is worth exploring potential bridges between PR and OC in German-speaking Forum

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Section: Implicit Attempts In the German-speaking Community To Bridgementioning

confidence: 99%