Stearns‐Noechel model was utilized as a primary reference to study color matching principles of digital rotor spun yarn. Three primary colored (red, yellow and blue) cotton fibers were used to spin blended yarns. Spectral reflectance of the two‐component and three‐component samples was measured with data color spectrophotometer. For these samples, the Stearns‐Noechel model parameter M was determined. Four methods were employed to calculate the M value to improve accuracy of the model, 1.Classical method, named as M1; 2.Optimizing the M1 value obtained by the classical method considering the wavelength factor, named as M2; 3.Simplified M2 according to the linear correlation with the wavelength, named as M3; 4. Simplified M2 according to the segmentation correlation with the wavelength, named as M4. The study shows that average color difference of the two‐component decreases from 2.7 to 1.48, and for three‐component samples from 3.32 to 1.66, by using M2 instead of M1. While calculated using M3, the color difference of the two types of samples will be 1.73 and 2.19, correspondingly. This cannot meet color matching needs. As for M4, the average color difference of the two categories will be 1.54 and 1.91, better than the result obtained using M1 and M3, worse than M2.