Optimization of business strategy in improving the efficiency of business capital use
Sasongko Tri Utomo,
Wisnu Mawardi
Abstract:Indonesia is the fourth largest coffee-producing country in the world after Brazil, Vietnam, and Colombia (Richardson et al., 2023). Seeing this opportunity is widely used by business people in making coffee shops (Fahmi & Savira, 2023). This study aims to see the level of efficiency produced by coffee shops with data envelopment analysis (DEA) techniques. This analysis uses input variables, namely labor costs, raw material costs, overall capital, and the amount of labor, and output variables, namely gross… Show more
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