“…One of the most common uses for data is identifying needs, gaps and opportunities (Chandran et al., 2019 , 2011 ; Harper et al., 2018 ; Hawk et al., 2015 ; Health Research & Educational Trust, 2017b ; Henize et al., 2015 ; Heyman & McGeough, 2018 ; Klaiman et al., 2016 ; Mays & Scutchfield, 2010 ; Mikkelsen & Haar, 2015 ; O'Malley et al., 2017 ; Pires & Stroul, 2013 ; Reyes & Meyer, 2019 ; Scally et al., 2017 ; Shahzad et al., 2019 ; Spencer & Freda, 2016 ; Spencer & Hashim, 2018a ; The National Center for Complex Health & Social Needs, 2018a ). Often, using data to identify need involves finding specific locations or ‘hot spots’ in need of focused interventions (Health Research & Educational Trust, 2017a; Jacoby et al., 2018 ; U.S. Department of Health & Human Services, 2016 ).…”