Since demand for location-based services increases and the relevant service becomes more diverse, the use of POI (Point of Interest) is being required in various fields. Various roles of POI for display, search and inquiry exist, but the implementation and expression of such roles are partially limited. Therefore, the data model for implementation is suggested in this paper to enable practical implementation, expression and inquiry of POI data. The data model was developed based on 3 roles of POI including search, expression and linkage, and especially, the spatial relationship between POI objects which was not suggested in previous data models is considered and time series scheme is suggested to enable various expressions and inquiries in application services.Keywords : Point of Interest, Data Model, Location-based Service, Implementation 609 ISSN 1598-4850(Print) ISSN 2288-260X(Online) Original article Received 2016. 11. 25, Revised 2016. 12. 20, Accepted 2016. 30 1) Member, Dept. of Geoinformatics, The University of Seoul (E-mail: junho7507@uos.ac.kr) 2) Member, Dept. of Geoinformatics, The University of Seoul (E-mail: hyezero@gmail.com) 3) Corresponding Author, Member, Dept. of Geoinformatics, The University of Seoul (E-mail: jlee@uos.ac.kr) This is an Open Access article distributed under the terms of the Creative Commons Attribution Non-Commercial License (http:// creativecommons.org/licenses/by-nc/3.0) which permits unrestricted non-commercial use, distribution, and reproduction in any medium, provided the original work is properly cited.