2021
DOI: 10.2139/ssrn.3849445
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Online Labour Index 2020: New ways to measure the world’s remote freelancing market

Abstract: The Online Labour Index (OLI) was launched in 2016 to measure the global utilisation of online freelance work at scale. Five years after its creation, the OLI has become a point of reference for scholars and policy experts investigating the online gig economy. As the market for online freelancing work matures, a high volume of data and new analytical tools allow us to revisit half a decade of online freelance monitoring and extend the index's scope to more dimensions of the global online freelancing market. Wh… Show more

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Cited by 5 publications
(3 citation statements)
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References 20 publications
(17 reference statements)
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“…Platforms’ algorithms do streamline the process of finding consumers/customers ( Edelman & Geradin, 2015 ) thus making it easier to find gig work opportunities. Furthermore, because demand for gig workers can vary dramatically across occupations ( Stephany et al, 2020 ), it is possible that demand for microtask workers remained stable or increased even if demand in other types of gig work dropped ( Stephany et al, 2021 ). Indeed, some MTurkers say that COVID-19 did not negatively disrupt their work ( Toxtli et al, 2021 ), and there is some evidence that the demand for survey takers and research participants increased substantially in Spring 2020 ( AppJobs, 2020 ; Moss, 2021 ).…”
Section: Benefits and Risk Of Gig Work During Covid-19mentioning
confidence: 99%
“…Platforms’ algorithms do streamline the process of finding consumers/customers ( Edelman & Geradin, 2015 ) thus making it easier to find gig work opportunities. Furthermore, because demand for gig workers can vary dramatically across occupations ( Stephany et al, 2020 ), it is possible that demand for microtask workers remained stable or increased even if demand in other types of gig work dropped ( Stephany et al, 2021 ). Indeed, some MTurkers say that COVID-19 did not negatively disrupt their work ( Toxtli et al, 2021 ), and there is some evidence that the demand for survey takers and research participants increased substantially in Spring 2020 ( AppJobs, 2020 ; Moss, 2021 ).…”
Section: Benefits and Risk Of Gig Work During Covid-19mentioning
confidence: 99%
“…The Online Labour Indicator (OLI), provided by the Oxford Internet Institute, University of Oxford, offers online gig economy economic indicators comparable to traditional labour market statistics. OLI statistics are mainly based on data tracking in six online gig economy projects and tasks: administrative and data entry, creative and multimedia, professional services, sales and marketing support, software development and technology, and writing and translation (Stephany et al 2021). By tracking the number of projects and tasks across platforms, it is possible to measure trends in demand for online freelance labour across countries and occupations.…”
Section: Introductionmentioning
confidence: 99%
“…The final category of gig work is the section of the gig economy that is the main focus of this dissertation, namely high-skill online work (Stephany et al, 2021). This category includes professional freelancers who offer digital design, translation or programming services.…”
Section: What Are Gig Platforms and What Do They Do?mentioning
confidence: 99%