Online Feminist Activism as Performative Consciousness-Raising: A #MeToo Case Study

Gleeson, Jessamy; Turner, Breanan

doi:10.1007/978-3-030-15213-0_4

Cited by 16 publications

(6 citation statements)

References 24 publications

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“…Therefore, the Argentinean NUM’s protest practices have been constitutively and successfully based on the technopolitical use of social media by activists who have fed a virtuous exchange between physical (i.e., Encuentros , workshops, panels, and protests) and online meetings, leveraged users’ everyday lives, and built powerful regional “affective solidarity” and “counter-publics” (Friedman, 2017; Mendes et al, 2019). While raising consciousness, NUM’s activists have been performing identity and activism at the same time, thus resembling other recent hashtag-driven movements (Boyle, 2019; Gleeson & Turner, 2019). The added value of this appropriation of social media by women and feminists is actually that they have imbued such platforms with their own values and tailored them to their own claims and needs.…”

Section: The Tactical and Expressive Use Of Social Media By Grassroots Movementsmentioning

confidence: 97%

Feminicidio and #NiUna Menos: An Analysis of Twitter Conversations During the First 3 Years of the Argentinean Movement

Belotti

Comunello

Corradi

2020

Violence Against Women

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This article analyzes the Twitter conversations carrying the hashtag #NiUnaMenos produced in Argentina during the time of the marches in 2015, 2016, and 2017, by adopting a quali-quantitative method. After describing the origins of NiUnaMenos, we illustrate the mobilizing force of femicide in a context of technopolitical use of social media by women’s movements. Data analysis diachronically shows to what extent and in what terms conversations on NiUnaMenos refer to gender violence and femicide. The conclusions highlight the effective combination of femicide narrative, the Argentinean human rights tradition, and Twitter usages in transforming violence against women into a general civic matter.

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Section: The Tactical and Expressive Use Of Social Media By Grassroots Movementsmentioning

confidence: 97%

Feminicidio and #NiUna Menos: An Analysis of Twitter Conversations During the First 3 Years of the Argentinean Movement

Belotti

Comunello

Corradi

2020

Violence Against Women

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“…The methods through which to engage in CR have traditionally tended towards small-group discussion and learning, traditionally in person (Allen, 2000) but increasingly through the means of technology such as email, social media, blogs and online video discussion (Gleeson and Turner, 2019). In groups, individuals discuss everyday topics – within women’s groups topics focused on ‘small situations and denigrated pursuits that made up the common life of women.…”

Section: What Is Consciousness-raising?mentioning

confidence: 99%

“…Constructing a safe space (Firth and Robinson, 2016) Small group discussion around everyday experiences (Allen, 2000;Bruley, 2013;MacKinnon, 1989;Sarachild, 1979) Mass media for example, TV shows; films; fiction; magazines; pop songs (Hogeland, 1998;Sowards and Renegar, 2004) Internet dialogue for example, chatrooms; social media (Gleeson and Turner, 2019) Fostering both public and private dialogue, for example, through public lectures (Sowards and Renegar, 2004) Public protests or stunts (Sarachild, 1979) Classroom discussion (Currie, 1992;Pullen, 2016;Sowards and Renegar, 2004) Class reading lists (Sowards and Renegar, 2004) Writing (Sowards and Renegar, 2004) Feminist methodologies (Cook and Fonow, 1986) 'Recovering and recuperating' women's and Black history, art, and theories (Campbell, 2002) Exercises and role-plays (Chambers, 2005;Cook and Fonow, 1986) For MacKinnon (1989) CR is itself the method What does consciousness-raising look like in academia?…”

Section: At the Individual Levelmentioning

confidence: 99%

Breaking isolation: Consciousness-raising as a methodology for academic activism

McCarthy

Grosser

2023

Organization

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In this essay we argue that one way to combat the depressing creep of the neoliberal university is to recuperate and re-use consciousness raising (CR) in teaching, administration, research, and engagement. Consciousness-raising can be roughly characterised as first, an apprehending of one’s place in a system, and second, feeling inspired to do something about that system. We propose that CR is an especially helpful way to think about our work in contexts where more structural changes to advance social justice agendas appear to have stalled, or even to have taken a step backwards. There may be potential to co-opt the increasing dominance of individualism in our worlds, by revisiting the role that individual reflection and development plays in social change, as conceptualised within CR. Through examples drawn from our own experiences, we demonstrate how CR happens in our day-to-day interactions, reigniting a sense of meaning in our working lives whilst potentially creating ripples of positive change. We thus call not just for revisiting, but also for reconceptualising and reframing CR rooted in feminist and intersectional praxis as a methodology for academic activism in the contemporary business school.

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“…Protest movements fueled by social media networks were even dubbed as "Twitter revolutions" and "Facebook revolutions" (Christensen, 2011). More recently, online movements such as #MeToo and #BlackLivesMatter, which have sometimes moved to the streets, have attracted considerable scholar attention as instances of social media activism that seek to bring societal change (Brown, Ray, Summers and Fraistat, 2017;Duvall and Heckemeyer, 2018;Gleeson and Turner, 2019). Although they neither emerged for nor actually endorse such a purpose, there are various examples of how social networks offer benefits to political dissent, underrepresented or marginalized groups for voice and self-representation, and facilitate ad-hoc activism by such groups (Cammaerts, 2015(Cammaerts, :1031Neumayer, Mortensen and Poell, 2019:1).…”

Section: Social Media Activismmentioning

confidence: 99%

Çevi̇ri̇ Sosyal Medya Akti̇vi̇zmi̇ni̇n Bi̇r Araci Hali̇ne Geli̇rse: #Avci Örneği̇

Yıldırım,

Yıldırım

2023

sbe

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Social media, Twitter in particular, has in recent years become a site of political activism on several occasions and in different contexts, ranging from #MeToo and feminist activism to #BlackLivesMatter and climate activism. This article focuses on a recent example from the Turkish Twittersphere which shows how translation can serve as a means of social media activism and turn into an act of genuinely political protest in its own right. When Twitter users adopted translation as a way of showing solidarity with the Turkish pop diva Sezen Aksu, targeted over her allegedly blasphemous lyrics, they demonstrated a unique case of how translation intersects with social media activism, political dissent and defense of freedom of expression. Sezen Aksu's poem 'Avcı' (The Hunter), which came out in response to the threats she received, was translated into dozens of languages overnight and widely disseminated on Twitter, taking the form of a non-organized collective action to counter the backlash against the singer and to challenge hegemonic discourses. This sui generis case of translational activism shows how the very act of translation can become a mode of protest open to the participation of all, including non-translators and non-activists.

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Online Feminist Activism as Performative Consciousness-Raising: A #MeToo Case Study

Cited by 16 publications

References 24 publications

Feminicidio and #NiUna Menos: An Analysis of Twitter Conversations During the First 3 Years of the Argentinean Movement

Feminicidio and #NiUna Menos: An Analysis of Twitter Conversations During the First 3 Years of the Argentinean Movement

Breaking isolation: Consciousness-raising as a methodology for academic activism

Çevi̇ri̇ Sosyal Medya Akti̇vi̇zmi̇ni̇n Bi̇r Araci Hali̇ne Geli̇rse: #Avci Örneği̇

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