Online-Communities: Was die User motiviert und wie sie aktiviert werden

Schaffner, Dorothea; Federspiel, Esther; Mohr, Seraina; Wieser, Florian

doi:10.1007/978-3-658-16835-3_5

Dialogmarketing Perspektiven 2016/2017 2017

DOI: 10.1007/978-3-658-16835-3_5

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Online-Communities: Was die User motiviert und wie sie aktiviert werden

Dorothea Schaffner¹,

Esther Federspiel²,

Seraina Mohr

et al.

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2022

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Online-Communities: Was die User motiviert und wie sie aktiviert werden

Cited by 1 publication

References 10 publications

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