On consumer preferences and the willingness to pay for term life insurance

Braun, Alexander; Schmeiser, Hato; Schreiber, Florian

doi:10.1016/j.ejor.2016.02.023

Cited by 35 publications

(41 citation statements)

References 74 publications

(64 reference statements)

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“…In recent years, measuring the willingness to pay (henceforth WTP) has become one of the most widely used approaches for exploring the willingness of individuals to pay for health care service . This technique is increasingly used to study both the demand for health care and the willingness to pay for it .…”

Section: Introductionmentioning

confidence: 99%

“…For instance, Shackley and Donaldson compared the WTP for cancer treatment, heart surgery, and community care in Ireland, while Protière et al explored the WTP for breast cancer treatment, helicopter ambulance, and heart surgery in France. Although most recent WTP studies have been conducted in developed countries, a few such studies have been conducted in developing countries, namely, in Africa, Asia, and Latin America…”

Section: Introductionmentioning

confidence: 99%

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Who wants to pay more taxes to improve public health care?

Habibov

Auchynnikava

Luo

et al. 2018

Health Planning & Management

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We study the factors that influence willingness to pay to improve public health care in 29 post-communist countries, Eastern and Southern Europe, and Eurasia using 2 up-to-date cross-sectional surveys conducted in 2010 and 2016 (N = 34 768). Three hypotheses received full degree of support through empirical analysis: increase in satisfaction with health care, university education, and higher level of wealth positively associated with willingness to pay in all regions. In comparison, having a higher level social trust and adhering to left-leaning ideological position strengthens support for public health care in Southern Europe and Eurasia only, while having a higher level of institutional trust strengthens support for public health care in Eastern Europe and Eurasia only.

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Section: Introductionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Who wants to pay more taxes to improve public health care?

Habibov

Auchynnikava

Luo

et al. 2018

Health Planning & Management

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“…There is very little supportive evidence of significant change in distribution models related to long-term savings products that need to be 'sold', rather than 'bought'. In reality, available evidence from Central Europe shows more limitations to online distribution (Braun et al, 2016). Arguably, this trend would be even stronger in countries with lower financial literacy, such as Central-Eastern Europe.…”

Section: Discussionmentioning

confidence: 96%

Does an Attractive Pension Product Design Sell by Itself? The Experience of the Czech Republic.

Šindelář¹,

Erben²

2018

AOP

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This paper deals with the experience of third pillar reform in the Czech Republic, executed in 2013. The core of our study is formed by a comparative analysis of newly introduced supplementary pension savings and its substitute products (investment funds, life insurance) from two main aspects: product features and distribution features. The outcomes are supported by empirical sales and population penetration of the surveyed products. The results indicate that even a pension product with a very attractive product design, such as supplementary pension savings, will be hampered by its substitutes as long as its distribution features are unattractive. This is an important lesson, particularly for the discussed European solution, the pan-European portable pension product (PEPP).

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“…Choice experiments have been widely used to elicit consumers' preferences and their willingness to pay for certain attributes in marketing research (Agarwal et al, 2015;Braun et al, 2015;Rao, 2014). Especially, choice-based conjoint analysis (also known as discrete choice experiment) shows reliable results for studies on specific product attributes.…”

Section: Choice-based Conjoint Analysismentioning

confidence: 99%

What about the environment?

Nesselhauf

Fleuchaus

Theuvsen

2019

IJWBR

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Purpose Fungus-resistant grape varieties (FRGVs) are the key to more environment-friendly wine growing. This paper aims to examine whether German consumers are willing to buy environment-friendly wines. The study focuses on reducing the amount of fungicides applied and the improvement of the carbon footprint, which are both related to the FRGVs . Furthermore, a cluster analysis leads to more insights into the consumer groups that are open to environment-friendly wine. Design/methodology/approach A choice experiment was conducted among 1,500 German wine drinkers with the following attributes: “reduction of pesticides”, “reduction of carbon emissions”,“familiarity with the grape variety”,“organic certification”, the slogan “better for the environment” and“price”. The individual-level, part-worth utilities were estimated using the Hierarchical Bayes method. The Ward’s method was used to cluster the individual-level, part-worth utilities. The participants’ wine involvement and environmentalism are used to further analyse the sample. Findings The most important attribute is “price”, followed by the “familiarity with the grape variety” and the “reduction of pesticides” and of “carbon emissions”. The least important attribute is “better for the environment”. The cluster analysis results in three clusters: the green-minded, the traditionalists and the price-minded. Practical implications The insights about the consumer acceptance of environment-friendly wines can be used to market these wines more effectively to consumers. Originality/value This is the first study that combines a choice experiment with attributes that are derived from the benefits of fungus-resistant grape varieties.

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On consumer preferences and the willingness to pay for term life insurance

Cited by 35 publications

References 74 publications

Who wants to pay more taxes to improve public health care?

Who wants to pay more taxes to improve public health care?

Does an Attractive Pension Product Design Sell by Itself? The Experience of the Czech Republic.

What about the environment?

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