2020
DOI: 10.1353/anq.2020.0027
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Old Spirits of Capitalism: Managers and Masculine Alterity in/as the Korean Office

Abstract: This article analyzes the aging of a figure of labor: the male Korean office manager. In contrast to its normative heyday in late twentieth century East Asia, the figure of the older manager has become a devalued and deviant figure in contemporary Korea. Based on ethnography of a Korean white-collar workplace, I argue that the older male manager has emerged as a "figure of alterity" that seems to permeate all aspects of Korean company life. By attuning to how indexes

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Cited by 3 publications
(4 citation statements)
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“…A well-known report commissioned by the late colonial government exemplifies this perspective, calling for "vigilance on the part of the public and the Government" in relation to those persons in the hand-weaving industry acting as middlepersons and seeking to "make quick profit by utilizing the skilled labour of a helpless working class at a nominal remuneration" (Thomas 1942, 78-79). See Prentice (2020) for a related analysis of how the male Korean office manager has become a devalued and deviant figure in contemporary Korea in ways that are central in articulating and differentiating models of capitalist subjectivity and institutional identity.…”
Section: Discussionmentioning
confidence: 99%
“…A well-known report commissioned by the late colonial government exemplifies this perspective, calling for "vigilance on the part of the public and the Government" in relation to those persons in the hand-weaving industry acting as middlepersons and seeking to "make quick profit by utilizing the skilled labour of a helpless working class at a nominal remuneration" (Thomas 1942, 78-79). See Prentice (2020) for a related analysis of how the male Korean office manager has become a devalued and deviant figure in contemporary Korea in ways that are central in articulating and differentiating models of capitalist subjectivity and institutional identity.…”
Section: Discussionmentioning
confidence: 99%
“…Some farmers now sought to redefine tobacco growing as a sign of irrational alterity rather than normative agrarian masculinity and as an ultimately emasculating pursuit in which leaf buyers toyed with and manipulated farmers (Prentice 2020). In contrast to old-fashioned (kuno) tobacco farmers, Syamsul declared himself a modern, cool (keren), enterprising farmer who, having turned to hydroponics, organic agriculture, and aquaculture with a freshwater catfish (ikan lele) operation that sold to restaurants, served as an example for others.…”
Section: Farmersmentioning
confidence: 99%
“…8. Prentice (2020) similarly analyzes how the Korean senior male manager has become a devalued, deviant figure of alterity, a negative presence and foil for young reform-minded managers.…”
Section: Epiloguementioning
confidence: 99%
“…And yet, while much work has documented that the form of represented discourse is significant, our tools for talking about that form are still crude. What Goffman (1974, 530) wrote in Frame Analysis remains true today: our competence in recognizing the importance of form in represented discourse "is far ahead of our Barker (2019) and Prentice (2020).…”
mentioning
confidence: 99%