Non‐Newtonian fluid plays a vital role in the field of manufacturing and engineering sector, because of its immense heat transfer rate. The two‐dimensional incompressible unsteady Maxwell nanofluid thin‐film flow with MHD and viscous dissipation over an inclined surface is investigated. One of the mechanisms in the second law of thermodynamics, that is irreversibility which also analyzed. The Maxwell nanofluid thin film energy and motion equations in the additional information have been turned into a coupled differential system of the third order. The transformed ODE equations are further evaluated by using the Homotopy Analysis Method (HAM). The variations of entropy rate, velocity, Bejan number and temperature field with the various emerging parameters are analyzed. This could potentially lead to the development of solar energy systems that are both affordable and highly efficient, so enabling the more efficient use of renewable energy sources and reducing our dependence on fossil fuels.