Neurolinguosemiotics of Trailer Lexis as the Application of Metacognitive Strategies for Training Philologists
O. V. Gogorenko
Abstract:The article is devoted to the neurolinguosemiotic qualification of the lexical organization of trailers as special components of film discourse as the application of metacognitive strategies for training prospective philologists.
The author of this article makes the following conclusions: 1) the trailer belongs to the external components of film discourse, which is due to the presence of semantic and functional correlations with the concept of “advertising”; 2) between the concepts of “trailer text” and “adver… Show more
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