Routledge Handbook of Media Law
DOI: 10.4324/9780203074572.ch29
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Network Neutrality and the Need for a Technological Turn in Internet Scholarship

Abstract: To most social scientists, the technical details of how the Internet actually works remain arcane and inaccessible. At the same time, convergence is forcing scholars to grapple with how to apply regulatory regimes developed for traditional media to a world in which all services are provided via an Internet-based platform. This chapter explores the problems caused by the lack of familiarity with the underlying technology, using as its focus the network neutrality debate that has dominated Internet policy for th… Show more

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Cited by 4 publications
(3 citation statements)
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“…Determining the allocation of prices becomes a complex issue. In fact, as (Yoo, 2006) asserts: "the theory of two-sided markets implies that the retail prices charged to consumers and websites, whether in the form of fixed fees or variables fees, need not reflect the benefits or costs of either side by itself", we should expect subscription and usage fees to probably be more difficult to determine because they also depend not only on users own sensitivity to demand but also on cross-network effects, due to the interlinking platform. All this shows that as enjoyable as Carlitos entertainment service consumption may be, the structures that determines how much he would pay, if anything, is becoming extremely complex.…”
Section: Possible Solutions: a Case For A New Market Structurementioning
confidence: 99%
See 1 more Smart Citation
“…Determining the allocation of prices becomes a complex issue. In fact, as (Yoo, 2006) asserts: "the theory of two-sided markets implies that the retail prices charged to consumers and websites, whether in the form of fixed fees or variables fees, need not reflect the benefits or costs of either side by itself", we should expect subscription and usage fees to probably be more difficult to determine because they also depend not only on users own sensitivity to demand but also on cross-network effects, due to the interlinking platform. All this shows that as enjoyable as Carlitos entertainment service consumption may be, the structures that determines how much he would pay, if anything, is becoming extremely complex.…”
Section: Possible Solutions: a Case For A New Market Structurementioning
confidence: 99%
“…One characteristic of such two-sided market structure is that the market is essentially affected by cross network effects between the two sides. This just describes the external effect over one group, for instance Carlitos and millions like him, when the size of the other group increases (Yoo, 2006). In just one example, an increasing number of service providers use the Internet to sell services such as VoIP, traditionally the domain of telephone companies.…”
Section: Possible Solutions: a Case For A New Market Structurementioning
confidence: 99%
“…autonomous driving) or similar purposes require reliable transmission. Accordingly, the theoretical definition of network neutrality do not match practical affordances (Wu & Yoo, 2007;Yoo, 2012)a dilemma that still demands for a policy or regulatory answer. Kr€ amer et al (2013, pp.…”
Section: Introductionmentioning
confidence: 99%