We study the emission of Lα, Lβ, and Lγ characteristic x rays by the impact of electrons on Hf, Ta, W, Re, Os, Au, Pb, and Bi atoms. To this end, ionization cross sections of the L 1 , L 2 , and L 3 subshells of these atoms are calculated within the distorted-wave Born approximation. The considered energy interval spans from the ionization threshold up to 50 keV. Atomic relaxation parameters (i.e., Coster-Kronig and radiative transition probabilities, fluorescence yields, and emission rates) taken from the literature are then used to evaluate x-ray production cross sections. The theoretical predictions are compared with published experimental information. Good agreement is found for Ta, W, Os, Au, Pb, and Bi. In the case of Hf and Re, the measured cross sections are lower than the theoretical estimates by around 30%. The observed discrepancies might be attributed to the methods employed to correct the raw experimental data for the excess of detected characteristic x rays caused by the finite thickness of the sample's active layer and the presence of the thick substrate.