2010
DOI: 10.1016/j.ejor.2010.02.039
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Nash game model for optimizing market strategies, configuration of platform products in a Vendor Managed Inventory (VMI) supply chain for a product family

Abstract: This paper discusses how a manufacturer and its retailers interact with each other to optimize their product marketing strategies, platform product configuration and inventory policies in a VMI

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Cited by 72 publications
(23 citation statements)
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“…Taleizadeh et al (2013b) studied a joint single vendorbuyer supply chain problem with stochastic demand and fuzzy lead-time, which minimized the expected total cost by determining the reorder point and order quantity. Several authors discussed the benefits of VMI (Achabal et al, 2000;Borade et al, 2013;Claassen et al, 2008;Dong & Leung, 2009;Govindan et al, 2013;Razmi et al, 2009;Shen et al, 2013;Yu & Huang, 2010) and for a more detailed study about VMI benefits, refer to Govindan (2013).…”
Section: Introductionmentioning
confidence: 97%
“…Taleizadeh et al (2013b) studied a joint single vendorbuyer supply chain problem with stochastic demand and fuzzy lead-time, which minimized the expected total cost by determining the reorder point and order quantity. Several authors discussed the benefits of VMI (Achabal et al, 2000;Borade et al, 2013;Claassen et al, 2008;Dong & Leung, 2009;Govindan et al, 2013;Razmi et al, 2009;Shen et al, 2013;Yu & Huang, 2010) and for a more detailed study about VMI benefits, refer to Govindan (2013).…”
Section: Introductionmentioning
confidence: 97%
“…An overview can be found in Nagarajan and Sošić (2008), which focuses on cooperative models including bargaining and coalition formation. Yu and Huang (2010) study a network with a supplier, multiple retailers and symmetric information, but assumes VMI supply. In this case, the retailers can decide about the retail prices and the advertising investments.…”
Section: Literature Reviewmentioning
confidence: 99%
“…For instance, genetic algorithm has been used for finding the Stackelberg- [20] Nash equilibrium of a nonlinear, nonconvex, nondifferentiable multilevel programming model (Liu [21]). Complicated SNC problems involving the design of the hierarchical spanning tree network (Kim et al [22]) and that of a vendor managed inventory SNC network (Yu and Huang [23]) were also successfully solved by the genetic algorithm. In these papers, the efficiency of the genetic algorithm for solving complicated combinational problems, in terms of both speed and accuracy, has been demonstrated.…”
Section: Introductionmentioning
confidence: 99%