Myth and the Construction of Meaning in Mediated Culture

Solá-Morales, Salomé

doi:10.17646/kome.2013.13

Cited by 15 publications

(14 citation statements)

References 3 publications

(2 reference statements)

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“…These are often endorsed by leaders/rulers/religious preachers and explain to a great extent the functioning of a society and shape the beliefs of people. There is a potential role of cultural and religious beliefs/traditions/customs/rituals, which add a flavor to the public's mindset in a particular region/country and influence the propagation or acceptance of a myth (Morales, 2013). Myths related to various infections have been prevalent from time to time, and it takes a long battle to demystify the existing myths by providing a realistic evidence-based approach.…”

Section: Introductionmentioning

confidence: 99%

Demystifying the myths about COVID-19 infection and its societal importance

Sahoo

Padhy

Ipsita

et al. 2020

Asian Journal of Psychiatry

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Elsevier has created a COVID-19 resource centre with free information in English and Mandarin on the novel coronavirus COVID-19. The COVID-19 resource centre is hosted on Elsevier Connect, the company's public news and information website. Elsevier hereby grants permission to make all its COVID-19-related research that is available on the COVID-19 resource centre-including this research content-immediately available in PubMed Central and other publicly funded repositories, such as the WHO COVID database with rights for unrestricted research re-use and analyses in any form or by any means with acknowledgement of the original source. These permissions are granted for free by Elsevier for as long as the COVID-19 resource centre remains active.

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Section: Introductionmentioning

confidence: 99%

Demystifying the myths about COVID-19 infection and its societal importance

Sahoo

Padhy

Ipsita

et al. 2020

Asian Journal of Psychiatry

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“…The studied narratives have very detailed storylines, which are typical for newly created ones ( Radchenko, 2016 ). There is also a strong folklorization ( Laferté, 2003 ) of the plant and the drink in contemporary discourse, and the mythologization of this phenomenon ( Sola Morales, 2013 ). We can also trace the adoration and exclusivity of this drink, as well as the creation and dissemination of new drinking rituals (for example, Ivan-chaj drinking ceremonies).…”

Section: Resultsmentioning

confidence: 99%

Re-written narrative: transformation of the image of Ivan-chaj in Eastern Europe

Prakofjewa

Kalle

Belichenko

et al. 2020

Heliyon

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The aim of this study was to understand the role of viral narratives and the involvement of social media into the invention of tradition. We took as an example the recently highly promoted Ivan-chaj, a tea made from the fermented leaves of willowherb, a plant little known and used in Europe until a few years ago. Relying on a wide variety of sources circulating on the Internet (videos, various texts and visuals) and robust empirical field research results, we used mixed methods to analyze this specific case in order to understand if people adopt new teachings and if their acceptance leads to practical output. The results showed that the new teachings spread quickly, supported by narratives based on a wide variety of interaction points that viralized the message, also causing an economic impact. It is clear that the change of status and the economic success that Ivan-chaj now enjoys is due to the virality of the narrative, which has reshaped the image of Ivan-chaj from an “outcast” imitation and tea substitute into the national healthy drink. Having appeared in Russia, mostly as a Russian cultural marker, the narrative went viral and spread beyond its borders where neighbors have tried in turn to embrace Ivan-chaj as their own cultural marker by proclaiming it a local tradition. Indeed, narratives regarding Ivan-chaj spread easily in countries sharing some linguistic, historical and/or cultural elements with Russia (via the nexus of the Soviet Union).

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“…These interpretations can stem from different approaches, such as, psychological or historical. What is unique about myths is that they represent all times and spaces and should be reinterpreted in accordance with the new variables (Morales, 2013). Myths implicitly showcase the psychology, historical experience, elite culture, and everyday life of a society.…”

Section: Myth and Societymentioning

confidence: 99%

Mythical Ghouls as Supernatural Aids: An Analytical Discussion of the Ghoul in Libyan Folktale

Elnaili¹

2019

IJLL

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The belief in supernatural creatures, such as the Ghoul, has existed in Arabic culture many centuries back and even survived Islam. The mythical ghoul is widely spread in Arabic folktales up to our modern time today. It is particularly depicted as a defected female monster that resides in the wilderness and lurks in the dark to prey on male travelers. In general, a ghoul in Arabic culture is an evil being, a vengeful force, a deceiving woman, and a demon used in oral tales to instill fear in children`s hearts. This devilish image is, somewhat, contradicted in Libyan folktales; the ghoul takes the form of evil forces and supernatural aids as well. This paper is an analytical discussion of the mythical ghoul in Libyan oral tales. The discussion sheds light on the different, opposite roles the mythical creature plays in the tales. The paper analyzes the role of the ghoul as a supernatural aid and its function in a larger cultural scope. This paper argues that female narrators of Libyan folktales are contributing in the evolution of the ghoul. This is seen in the implementation of the ghoul as a female supernatural aid assisting the protagonist. Such reformation can be argued as a cultural revolution in Libyan society.

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Myth and the Construction of Meaning in Mediated Culture

Cited by 15 publications

References 3 publications

Demystifying the myths about COVID-19 infection and its societal importance

Demystifying the myths about COVID-19 infection and its societal importance

Re-written narrative: transformation of the image of Ivan-chaj in Eastern Europe

Mythical Ghouls as Supernatural Aids: An Analytical Discussion of the Ghoul in Libyan Folktale

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