My Idea Is Our Idea! Supporting User-Driven Innovation Activities in Crowdsourcing Communities

Abstract

There is a growing stream of research unraveling individual motivations to participate in idea crowdsourcing and online user communities. While the current research has largely focused on individual user characteristics and overlooked the features of surrounding communities, our research turns the focus onto the actual community where knowledge is shared and created. We investigate the relationships between perceived support from a crowdsourcing community, and the users' intentions to share knowledge. Our research is based on a survey of 241 Chinese users of IdeasProject and shows that (1) for community trust, trust in the hosting firm has a significant effect on knowledge-sharing intentions, while collaborative norms do not; (2) for community support, both technology-based support and knowledge-based support have an effect on knowledge-sharing intentions. From a community management viewpoint, our results demonstrate the importance of providing continued support for knowledge integration, such as more opportunities for user-to-user interaction and features for providing constructive feedback.

Crowdsourcing: A Review and Suggestions for Future Research

“…) and can be stimulated through technology‐based support and knowledge‐based support (Kosonen et al . ).…”

Utilizing customer knowledge in innovation: antecedents and impact of customer involvement on new product performance

“…But very few studies have taken the firm's perspective to look at the organizational mechanisms needed to facilitate customer involvement (Foss et al 2011). Table 1 presents a summary of recent empirical Meuter et al 2005 • Competences and experiences Auh et al 2007;Eisingerich et al 2014;Guo et al 2013;Meuter et al 2005;Xie et al 2008 • Locus of control and role clarity Büttgen et al 2012;Dong et al 2008;Guo et al 2013;Meuter et al 2005;Xie et al 2008 • Relationship with the firm such as satisfaction and commitment Auh et al 2007;Dong et al 2008;Eisingerich et al 2014 • Perceptions of communication, interaction and goal congruence with service providers Auh et al 2007;Guo et al 2013 • Expected benefits of innovation Franke et al 2006 • Psychological and social benefits such as enjoyment, recognition and self enhancement Jeppesen and Frederisken 2006;Nambisan and Baron 2009 • Knowledge, skills, experiences and resources Franke et al 2006;Füller et al 2008;Füller et al 2012;Magnusson 2009;Mahr and Lievens 2012;Schreier and Prügl 2008;Schweitzer et al 2014 • Locus of control Schreier and Prügl 2008;Smets et al 2013 • Relationship with the firm such as trust and closeness Athaide and Zhang 2011;Füller et al 2008;Mahr et al 2014;Kosonen et al 2013 • Perceptions of the co-creation process such as openness, fairness and support Balka et al 2014;…”

Walking Parallel Paths or Taking the Same Road? The Effect of Collaborative Incentives in Innovation Contests

“…As the literature on OSS suggests, innovative and collaborative communities need a means of orchestrating the collaborative effort of their participants (Lakhani and von Hippel, 2003). This is in line with the literature on feedback interventions and organisational support in open innovation, which highlights the positive effects of appropriate feedback on performance (Kluger and DeNisi, 1996;Kosonen et al, 2013Kosonen et al, , 2014Dahlander and Piezunka, 2014). Hence, participants need some kind of guidance to make the right decision in choosing which idea to further elaborate.…”

“…The host might foster this action through tools that support invitations, like prominently displayed invitation buttons with links to e-mail, Facebook, Twitter, etc. (Kosonen et al, 2013).…”