Multinational Enterprise Subsidiaries and their CSR: A Conceptual Framework of the Management of CSR in Smaller Emerging Economies

Corporate social responsibility: review and roadmap of theoretical perspectives

“…One very notable strand of this literature explored how multinational enterprises (MNEs) operate in multiple institutional contexts and face a multitude of competing and sometimes conflicting institutional pressures (Jamali *, Aguilera‐Caracuel et al . *, Hah & Freeman *, Marano & Kostova ). In response to contradictory pressures, firms may disregard or modify some of their CSR practices or they may attempt to change institutional environments, as exemplified by studies that investigated institutional decoupling, which means the deliberate creation of gaps between actual CSR practices and formal CSR policies related to those practices (Jamali *, Holder‐Webb & Cohen *, Bjerregaard & Lauring *).…”

“…From a comparative perspective, institutional theory also helps to explain the differences in the nature of CSR according to firms' local context ( While an underlying theme of much institutional scholarship has been the largely passive adaptation of firms' CSR practices to institutional contexts, various recent studies have provided a finer analysis of the complexity of institutional environments and the proactive strategies of firms for coping with institutional pressures. One very notable strand of this literature explored how multinational enterprises (MNEs) operate in multiple institutional contexts and face a multitude of competing and sometimes conflicting institutional pressures (Jamali 2010a*, Aguilera-Caracuel et al 2012*, Hah & Freeman 2014*, Marano & Kostova 2016. In response to contradictory pressures, firms may disregard or modify some of their CSR practices or they may attempt to change institutional environments, as exemplified by studies that investigated institutional decoupling, which means the deliberate creation of gaps between actual CSR practices and formal CSR policies related to those practices (Jamali 2010b*, Holder-Webb & Cohen 2012*, Bjerregaard & Lauring 2013*).…”

Corporate social responsibility in international marketing: review, assessment, and future research

“…Our empirical assessment of research on CSR and international marketing revealed some interesting points: first, there is a notable dispersion and fragmentation of the thematic areas tackled, which to a great extent reflects the plethora of CSR definitions and operationalizations used and broadness of the CSR construct itself (Kolk and van Tulder, 2010); second, most of the topics addressed were underdeveloped or partially explored, which is mainly attributed to their novel nature (e.g., social media) and/or international specific character (e.g., BoP); third, the literature has been somewhat more descriptive than prescriptive in nature, which is associated with the fact that CSR is still a vague concept (both in terms of its definitional and measurement aspects), discouraging in this way its holistic treatment (Avetisyan and Ferrary, 2013;Hah and Freeman, 2014); fourth, there was a gradual shift from the macro-social effects of CSR (e.g., external environmental influences) to micro-organizational level analysis of CSR (e.g., strategic implications on performance), which signifies a trend to make CSR more appealing to investors, shareholders, and internal publics; finally, only a small amount of research was directed to examine other stakeholders beyond the consumer, which is problematic, since a solid CSR program must account for responsibilities toward various stakeholder groups (Maignan et al, 2005). …”

Propuesta metodológica mediante ANP para la evaluación de las memorias de sostenibilidad del sector agroalimentario español

“…Ziek (2009) hace hincapié en la necesidad de analizar las unidades básicas de comunicación lingüística que constituyen la comunicación de la RSC. También, puesto que las organizaciones utilizan la memoria de sostenibilidad para comunicarse con diferentes grupos de interés con diferentes expectativas y diferentes necesidades de información, es necesario analizar cómo llevan a cabo esta comunicación con diferentes audiencias (Hah y Freeman, 2013).…”