Abstract:tution in 2020 (P5.000). Applicant perception of a program was felt to be significantly impacted by social media presence in 36% (n515) of those surveyed in 2019, compared to 60% (n529) in 2020 (P5.031). Significantly more applicants felt that a residency program social media presence was an important recruitment strategy in 2020 compared to 2019 (P5.006). The virtual match increased applicant uses of social media in the application process in 80% of respondents (n538).CONCLUSION: Social media is a novel and e… Show more
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