Multidimensional scaling and tourism research

Fenton, M.M.; Pearce, Philip L.

doi:10.1016/0160-7383(88)90085-0

Cited by 47 publications

(18 citation statements)

References 22 publications

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“…Fenton and Pearce (1988) describe the aim of MDS, 'to reduce data so as to make them more manageable and meaningful, and at the same time to identify if there is any inherent underlying structure within the data' (p. 237). In MDS the relationships between variables are plotted as points within a graphical space; the closer together the points, the closer the relationship-and vice versa.…”

Section: Methodsmentioning

confidence: 99%

Public understanding of hydrogen energy: A theoretical approach

Sherry-Brennan

Devine‐Wright

2010

Energy Policy

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Section: Methodsmentioning

confidence: 99%

Public understanding of hydrogen energy: A theoretical approach

Sherry-Brennan

Devine‐Wright

2010

Energy Policy

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“…With MDS, one may analyse any kind of similarity or dissimilarity matrix, in addition to correlation matrices. Fenton and Pearce (1988) also argued that MDS was in many ways more user friendly than factor analysis. MDS has been used quite extensively for commercial products but its use in tourism reseacrh has been limited (Chandra and Menezes 2001).…”

Section: Location-basedmentioning

confidence: 97%

Gaming and Entertainment Tourist Destinations: A World of Similarities and Differences

Loi¹

2008

Tourism Recreation Research

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This paper explores the possible similarities and differences among seven selected gaming and entertainment tourist destinations across five continents, from both a structural approach and a perceptual approach. The first part of this paper draws on a diverse existing literature on entertainment. Entertainment has been seen in all gaming destinations as a concerted, integrated effort to diversify the tourist product portfolio and balance the "supposed" negative image of gaming. Additionally, entertainment itself has been established as a lucrative growth sector in its own right, not simply a supplement to gaming. The paper undertakes both a structural and perceptual comparison. The structural comparison utilized secondary data collected from archival works whereas the perceptual comparison was based on primary data collection via distribution of questionnaires to selected tourism academics residing in the destinations/ countries. The results employing multidimensional scaling techniques to compare the destinations showed that there existed both many similarities and some differences between the structural and perceptual approaches. Some implications for understanding the growth of entertainment in the gaming contexts are also considered.

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“…MDS is a set of techniques used to analyse similarities in data that produce spatial or geometric representations of complex objects [3][4][5]. MDS had its origin in behavioural sciences for its help in understanding judgements of individuals (as preference, or relatedness) concerning elements in a set of objects [6][7][8]. Nowadays, MDS is used with a large variety of real data, such as biological taxonomy [9][10][11][12], finance [13,14], marketing [15], sociology [16], physics [17], geophysics [18][19][20], communication networks [21,22], biology and biomedics [23,24], among others [25,26].…”

Section: Introductionmentioning

confidence: 99%