Multidimensional Performance Evaluation Using the Hybrid MCDM Method: A Case Study in the Turkish Non-Life Insurance Sector
Mehmet Zafer Taşcı
Abstract:The aim of this study is to assess and rank the financial and service network performance of seven Turkish non-life insurance companies from 2018 to 2022 using the ENTROPY- MEREC - MACONT decision model. The study evaluates multidimensional firm performance based on selected performance indicators. The weights of these indicators were determined using ENTROPY and MEREC (method based on the removal effects of criteria) procedures. The MACONT (mixed aggregation by comprehensive normalization technique) procedur… Show more
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