More Versions of the Pastoral: Postmodernism in the New Zealand Context

Wilcox, Leonard

doi:10.1111/j.0022-3840.1985.00107.x

Cited by 1 publication

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“…While it might once have been argued that the cultural impacts of global media on New Zealand popular culture are inconsequential (Wilcox, 1985b), such is not the case today. There are increasing signs that the commodified image has gained a secure foothold in the New Zealand lifestyle and national psyche (Allison, 1991;Atkinson, 1994;Silk and Jackson, 1999).…”

Section: New Zealand's Place In the Electronic Global Villagementioning

confidence: 99%

Globalization American-Style and Reference Idol Selection

Melnick

Jackson

2002

International Review for the Sociology of Sport

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While there have been significant refinements in the scholarly development of the sport and Americanization/globalization literature in recent years, the individual, psychosocial consequences resulting from the intersection of global forces and local cultures remain largely unexplored. A sample of 510 New Zealand youth (average age = 14.5 yrs) was administered a survey instrument to identify their public heroes and heroines (reference idols), that is, celebrity others who are ‘very important in your life’. Statistical analysis of these data as well as movie and television consumption patterns revealed that these youth are heavily influenced by global media in general and American popular culture in particular. The data suggested that the influence of popular American cultural icons (e.g. Michael Jordan, Arnold Schwarzenegger, Jim Morrison, Michael Jackson) extended well beyond simple admiration for some respondents to include impacts on beliefs, values, self-appraisals, and behaviors. It was concluded that focusing on adolescent reference idol choices and their identityrelated consequences is a promising approach to understanding the influence of the ‘global’ on the ‘local’.

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Section: New Zealand's Place In the Electronic Global Villagementioning

confidence: 99%