Bovine iconography is one of the most important components for understanding social identities among Neolithic Vinča culture communities. It is believed that both wild and domesticated cattle were introduced into Vinča culture symbolic practice as one of the most powerful and profound metaphors of human perception of the world. I argue that the use of bovine iconography was socially structured, as was the maintenance of animals, and that the vast corpus of bovine iconography should be considered in terms of actual human-animal relationships.